Media Manager
Our client in Gilbert is looking for a Paid Media Manager to join their team full-time!
This will be 5 days per week onsite in Gilbert, Arizona. Agency experience required to be considered.
What you will be doing as the Paid Media Manager :
- Strategy Development, Campaign Management, Ad Creative Development, Audience Targeting, Budget Management, Performance Analysis, A / B Testing
- Works within channel-specific campaign manager tools and platforms such as LinkedIn, Facebook Business Manager, Google, Bing, GDN, LinkedIn and other digital campaign management tools.
- Analyze metrics throughout the funnel to identify the source of underperformance and make changes accordingly.
- Drive and achieve client KPIs.
- Capture campaign results and produce reports.
- Attend meetings with the team, clients and agency as assigned.
- Present data, analytics, and conclusions to clients as needed.
- Supports estimating and bid process for acquiring new accounts or presenting new strategies and plans to existing clients.
- Set up campaigns for appropriate ad and conversion tracking in paid search and social platforms, CRM and analytics tools.
What you need to know as the Paid Media Manager :
- Bachelor’s degree in marketing, Advertising, Communications, or related field.
- Proven experience managing paid social media and search campaigns for B2B clients, preferably within a digital marketing agency environment.
- In-depth knowledge of social media advertising platforms, including LinkedIn Ads, Twitter, Meta Ads Manager, Google, Bing, GDN.
- Strong analytical skills and proficiency in interpreting campaign data to derive actionable insights and optimize performance.
- Excellent communication and presentation skills with the ability to articulate complex ideas and strategies to clients and internal stakeholders.
- Certification in social media marketing platforms (Facebook, LinkedIn Marketing Labs) and Google Ads is a plus.
- Knowledge of GA4 is a plus.
- Workamajig experience a plus.
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