Overview
The Sales & Marketing Specialist is responsible for the creation of reports and presentations. They perform preliminary analysis of data to identify trends that will drive strategic reviews and supplier and commercial business development.
In addition, this position will provide support for supplier meeting coordination.
Responsibilities
- Develops materials for supplier planning meetings including reports and presentations. Requires aggregating and reviewing marketing data, internal sales data split by category, channel, market, customer, and demographic trends.
- Partners with other Corporate Commercial Functions (Data Governance and Business Intelligence Teams) to ensure that the category and brand segmentation is accurate and complete, and to test and ensure new Business Intelligence tools are ready for broader market roll-out.
- Tracks and manages program execution.
- Creates and compiles surveys, Acts as main point of contact during and after survey period. Ensures survey data is accurate, timely and formatted for easy consumption.
- Prepares and delivers professional sales presentations to customers by balancing the company’s priorities and customers’ priorities.
- Direct contact with supplier and BBG teams to align on priorities and metrics, provide monthly updates, ad hoc reports, and coordinate training for customer care teams
- Interacts directly with House Business Managers on data integrity and consistency. Enforces submissions deadlines
- In market role, participates in general sales meetings and one-on-one meetings with direct supervisor by preparing necessary recaps and gaining an understanding of company priorities.
- Collaborates with supplier and internal teams.
- Assist with inventory and S&OP planning, including new material set-up and allocations.
- Manage and maintain accurate pricing in SAP, including DA / DPP support for materials.
- Assist the management team with capturing, reporting, and review of BBG, Market, and Supplier performance and data including sales data, census data, competitive information, scan data, and industry data.
- Performs first-level analysis of sales or performance data; in addition, gathers and organizes data for analysis and collects internal and external content for presentations.
- Generates ad-hoc reports for sales, marketing, business planning, etc. leveraging the systems.
- Develops and delivers monthly reporting suites in conjunction with sales executives partnering with key suppliers.
- In market role, specialize sales support for major accounts to achieve sales and merchandising objectives by understanding company pricing and product programming information monthly and maintaining accurate historical account purchase information.
- Other duties, as assigned by the jobholder’s supervisor, may also be required.
Qualifications
- Bachelor’s degree in related field and / or equivalent training and work experience
- Minimum of 3 years’ experience in a related sales and / or marketing coordinator role
- Proficient PC skills using MS Office and other various computer programs including presentation software
- Must be a results-oriented professional with verbal / written communication skills using diplomacy and discretion as well as customer service skills
- Ability to multi-task, work independently and / or within a team, pay attention to detail and meet deadlines
- Analytic and Reporting skills
- Utilize sound judgement and problem-solving skills
- Ability to work in fast-paced, high-volume, team environment.
Preferred Qualifications :
- Beverage alcohol and / or CPG industry experience
- Ability to master multiple sales reporting systems (DSS, HANA / Business Intelligence, PowerBI, Nielsen,
Physical Requirements :
While performing the duties of this job, the employee is regularly required to, stand, sit; talk, hear, and use hands and fingers to operate a computer and telephone
Competencies :
- Accountable for results which impact the department.
- Selects best option from a set of defined procedures / solutions using common sense and experience of similar situations.
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