Principal Solution Marketing Manager

BMC Software
CA, US
$166.7K-$277.8K a year
Full-time

At BMC trust is not just a word - it's a way of life!"

We are an award-winning, equal opportunity, culturally diverse, fun place to be. Giving back to the community drives us to be better every single day.

Our work environment allows you to balance your priorities, because we know you will bring your best every day. We will champion your wins and shout them from the rooftops.

Your peers will inspire, drive, support you, and make you laugh out loud!

We help our customers free up time and space to become an Autonomous Digital Enterprise that conquers the opportunities ahead - and are relentless in the pursuit of innovation!

Overview :

We are looking for an experienced Principal Solutions Marketing Manager with deep experience in either AIOps, ITOM, observability and monitoring to join our team.

Experience in DevOps and DevSecOps and / or developer marketing is a plus. You will develop audience-based positioning and messaging that build awareness, preference, and loyalty across our campaigns.

This person will work closely with product management and sales teams to define, scale and evangelize our story, build customer relationships, and develop solution-focused content to drive pipeline growth and conversion.

As part of your responsibilities, you will represent BMC at industry events, sales and partner meetings.

Responsibilities :

  • Develop solution-oriented content that articulates our value proposition to target buyers and markets and our differentiation in the marketplace
  • Drive the launch process for solutions and products, including content creation, analyst outreach, and enablement of the sales and customer success teams.
  • Develop an intimate understanding of our customers and their most pressing business challenges through market interactions, research and feedback loops.
  • Analyze the competitive landscape and identify opportunities to reinforce BMC's competitive differentiation.
  • Lead go-to-market execution for our solutions and influence how we prioritize and win target markets, product categories, and buyer segments
  • Develop marketing content to support the entire customer adoption lifecycle, including assets for the communications, demand gen, inside sales, direct sales, and customer success teams.

Assets will include presentations, white papers, solution briefs, web content, demos and demo scripts, videos, ROI models, and competitive materials.

  • Collaborate with other members of the marketing team to develop programs to drive demand and grow the sales pipeline.
  • Develop strong partnerships and processes across the organization to enable strategic decision-making.
  • Support awareness and thought leadership goals; support AR / PR and awareness activities including representing BMC at trade shows, industry events and other thought leadership forums.
  • Represent BMC externally at conferences and in customer meetings in a credible and compelling manner
  • Engage with technology partners in the ecosystem to create the integration and GTM synergies that can expand our growth rate, and increase relevance in our customer environments, and provide competitive advantages

Requirements :

  • 8+ years of successful progressive experience with at least 5 years in the observability, AIOps, APM or ITOM with aa strong skill set in product marketing
  • Experience in DevOps, DevSecOps and developer marketing is a plus
  • Experience in presenting and creating product marketing content, webinars, white papers and more
  • Experience in enterprise sales enablement with strong presentation skills
  • Outstanding analytical ability and very strong written and oral communication skills are required
  • Ability to analyze data while identifying next steps to address any gaps or weaknesses
  • Must demonstrate strong curiosity for new marketing trends and best practices that apply to BMC's target market
  • Strategic thinker with the capacity to execute on a detailed level with a passion for success
  • Ability to effectively prioritize and manage multiple projects
  • Professional team player with strong leadership, communications, and interpersonal skills
  • BS degree required; MBA preferred

LI-Remote

Our commitment to you!

BMC's culture is built around its people. We have 6000+ brilliant minds working together across the globe. You won't be known just by your employee number, but for your true authentic self. BMC lets you be YOU!

If after reading the above, You're unsure if you meet the qualifications of this role but are deeply excited about BMC and this team, we still encourage you to apply! We want to attract talents from diverse backgrounds and experience to ensure we face the world together with the best ideas!

BMC is committed to equal opportunity employment regardless of race, age, sex, creed, color, religion, citizenship status, sexual orientation, gender, gender expression, gender identity, national origin, disability, marital status, pregnancy, disabled veteran or status as a protected veteran.

If you need a reasonable accommodation for any part of the application and hiring process, visit the accommodation request page.

BMC Software maintains a strict policy of not requesting any form of payment in exchange for employment opportunities, upholding a fair and ethical hiring process.

Looking for more details about our benefits? You can also learn all about them by clicking on the following link : https : / / guide.mybmcbenefits.com /

The annual base salary range represents the low and high end of the BMC salary range for this position. Actual salaries depend on a wide range of factors that are considered in making compensation decisions, including but not limited to skill sets;

experience and training, licensure, and certifications; and other business and organizational needs.

The range listed is just one component of BMC's employee compensation package. Other rewards may include a variable plan and country specific benefits.

At BMC, it is not typical for an individual to be hired at / near the top of the range. A reasonable estimate of the current range is $166,650 - $277,750

CA-JR

1 day ago
Related jobs
Promoted
VirtualVocations
Moreno Valley, California

A company is looking for a Principal Product Marketing Manager, Platform Marketing. ...

Promoted
Abnormal Security
San Francisco, California

Abnormal Security is hiring a seasoned Principal Product Marketing Manager to champion our Human Behavior AI platform. Craft compelling and persuasive long and short-form content oriented toward technical security buyers (webpages, presentations, solution briefs, blogs, white papers). A product mark...

Promoted
Amazon.com Services LLC
San Francisco, California

As eero continues to grow, we are building a world-class marketing organization and seeking a Principal Technical Product Marketing Manager, Hardware. At eero, an Amazon company, Technical Product Marketing Managers work backwards from their understanding of customer and industry requirements and ar...

Promoted
Skyworks Solutions, Inc.
Irvine, California

Additionally, you will maximize product portfolio content across Skyworks solutions in offering entire solutions to the end customers. Skyworks is an innovator of high-performance analog semiconductors whose solutions are powering the wireless networking revolution. In this role, you will be a membe...

Promoted
Viso Trust
San Francisco, California

Principal Growth Marketing Manager. Own demand generation initiatives, utilizing digital marketing channels such as SEO, SEM, paid media, email marketing, and account-based marketing (ABM) to generate high-quality leads and drive pipeline growth. This includes building the marketing function from sc...

TikTok
Los Angeles, California

As the Global Product Marketing Manager for Creative, you will lead the strategic development, testing, launch, and ongoing marketing and education for Creative products, features, and programs. This role is highly cross-functional, collaborating with teams across product, regional product marketing...

Boston Scientific
Santa Clarita, California

Collaborates with downstream marketing to drive innovative marketing solutions for new products, programs and tools to create value and support the needs of the Sales Team. The Principal Global Product Manager will work on Pain Stim franchise products in the Neuromodulation division. The Principal P...

Divergent Marketing Solutions
San Diego, California

Handle complaints, provide suitable solutions and alternatives within the time limits and follow up to ensure resolution and customer fulfillment Take ownership and appropriately handle complex occurrences promptly and in a timely manner Share your ideas and feedback to help identify opportunities t...

TEKsystems
San Jose, California

The Product Manager role will drive the prioritization, planning, and execution of enterprise-scale technology solutions, while also supporting the day-to-day operations of the solutions. The candidate is passionate about the Marketing process, technical capabilities of Marketo to Lead systems, and ...

Mediabistro
San Francisco, California

As a Principal Product Marketing Manager, you will have the opportunity to define how we communicate the value of DigitalOcean platform and our various products to startups and small and medium businesses (SMBs) worldwide. You will have a lot of visibility and opportunities for close collaboration w...