A company is looking for a Senior Demand Programs Specialist - Webcasts.
Key Responsibilities
Develop and execute a webcast calendar aligned to pipeline goals and revenue targets
Collaborate with various teams to create multi-channel promotion plans for each event
Define and report on KPIs for webcasts, ensuring tracking in CRM and MAP systems
Required Qualifications
2 years of experience in B2B event marketing or demand generation
Proven track record of delivering webcasts that generate pipeline and engage audiences
Deep understanding of B2B buying cycles and engagement strategies
Experience with webinar technology and marketing / sales systems
Data-driven mindset with a focus on experimentation and optimization
Demand Specialist • Sioux Falls, South Dakota, United States