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Marketing Communications Manager

Marketing Communications Manager

Otterbein SeniorLifeLebanon, OH, US
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Marketing Communications Manager

We are seeking a Marketing & Communications Manager to join our team. This role is essential in maintaining our marketing and communication efforts across multiple departments, ensuring a seamless continuation of brand messaging, digital content creation, and community engagement. The ideal candidate is a creative and organized professional with experience in digital marketing, content creation, social media management, and project coordination. Additionally, this role requires strong analytical skills, the ability to manage multiple platforms, and proficiency in reporting and data management. Candidates should have advanced Excel skills, including the ability to run, export, and manipulate data for reporting purposes. This role also requires a creative writer / content creator who possesses a strong team and organizational growth mindset.

Shift : Full-time, Monday - Friday

Compensation : Competitive salary based on experience

Key Responsibilities

  • Provide strategic consultation, planning, and execution of communication programs to support company objectives.
  • Develop results-oriented communication solutions that align with branding and messaging strategies.
  • Oversee and maintain brand consistency across all communication channels.
  • Manage internal and external communications including press releases, announcements, and public relations.
  • Collaborate with marketing teams to set communication objectives and select appropriate media channels.
  • Organization event communications
  • Create content for blogs, newsletters, social media, websites, and other platforms.
  • Social media management for various platforms
  • Perform SEO tasks and update website content regularly.
  • Monitor and analyze social media metrics and engagement trends.
  • Coordinate marketing campaigns, events, and sponsorships.
  • Create promotional materials and manage vendor relationships.
  • Plan and execute production of sales / marketing materials and maintain marketing assets.
  • Video / creative scripting and production
  • Customer Relationship Manager (CRM) - reporting and training (user and report management of the following or similar software platforms- Point Click Care, Sherpa, WellSky),
  • Provide regular reporting for multiple locations. Billing / Invoice Management for Marketing Department

Qualifications & Skills

  • Bachelor's degree in marketing, Communications, Public Relations, or a related field.
  • 3+ years of experience in marketing or communications.
  • Strong writing, editing, and content development skills.
  • Advanced skills in Excel and marketing software tools.
  • Proficiency in social media, SEO, and email marketing.
  • Familiarity with design tools (e.g., Canva, Adobe Creative Suite).
  • Strong organizational and multitasking abilities.
  • Ability to work collaboratively with various teams, embrace a team-oriented culture and bring a proactive growth mindset to help elevate our organization.
  • Experience with senior living or healthcare is a plus.
  • Benefits

  • Medical insurance with free virtual doctor visits
  • Vision and dental insurance
  • Paid Time off that accrues immediately
  • Paid Holidays
  • Life insurance
  • Retirements Savings with a 401(k) with company match
  • Access up to 100% of your net earned based wages daily through DailyPay
  • Employee sponsored fund for employees in need
  • Employee Assistance Program (EAP)
  • Tuition Reimbursement up to $5,250 per year
  • University Partnerships with University of Cincinnati and University of Toledo for scholarships up to 10% and Hondros up to 16% of eligible tuition costs
  • Some benefits are based on hours worked
  • Apply today and begin a meaningful career as a Marketing Communications Manager at Otterbein!

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