MARKETING AND COMMUNICATIONS DIRECTOR

Job Description

Job Description

Reports To - Vice President of Advancement

Direct Reports - Corporate & Marketing Partnerships Manager, Graphic Design & Communications Specialist, Marketing Coordinator (to be hired)

Status - Reguar Full-Time Exempt

Location - On site in Downtown Houston, Texas, with flexibility for occasional remote work

Schedule - General business hours with some nights and weekends

OVERVIEW

The Marketing and Communications Director leads the Hobby Center’s marketing and sales campaigns, audience development initiatives, and strategic communications to drive attendance, ticket revenue, patron loyalty, and brand awareness. This individual will focus on transformational growth of audiences for key programming initiatives, defining how the Hobby Center cultivates new audiences, deepens existing relationships, and connects with our community.

This role blends creativity with strong analytics and data-forward strategy, delivering on immediate revenue and attendance goals while fostering long-term loyalty and brand equity. Leveraging a deep understanding of arts consumer journeys and lifecycle, the Marketing and Communications Director collaborates across the organization to shape stellar customer experiences that inspire ongoing engagement and advocacy. Along with the rest of the Advancement team, this position also supports the execution of special events, projects, and campaigns as well as strategic plan tactics.

You Are :

• A consumer-focused marketer who lives and breathes audience loyalty, segmentation, and data-driven engagement.
• A creative storyteller and dynamic communicator.
• Motivated by results and invigorated by shaping new programs and approaches.
• Resourceful, proactive and mission-driven.
• A collaborative leader who builds thriving teams and strong relationships across departments and key stakeholder groups.
• Passionate about the performing arts and committed to community impact.

We Are

FUNCTIONS & RESPONSIBILITIES

Audience Growth & Loyalty

Sales & Revenue Strategy

Communications & Brand

Leadership & Collaboration

Growth & Visibility

Responsibilities may evolve to meet organizational needs and employee strengths.

REQUIREMENTS & CHARACTERISTICS

Requirements

The Hobby Center’s core business is live performances. Evening and weekend events are central to our operation and all employees understand that their duties may require them to be on site at these times and interface with the public.

Ideal Skills and Experience

Attitudes and Behaviors We Value

COMPENSATION

The Hobby Center offers a competitive compensation and benefits package including medical, dental, and vision insurance, a 403b savings plan with matching employer contributions, and paid time off. The anticipated hiring range for this position is $100,000 - $125,000.

ABOUT THE HOBBY CENTER FOR THE PERFORMING ARTS

The Hobby Center for the Performing Arts serves as a connector, convenor and incubator for all Houston audiences, artmakers and arts organizations. Opened in 2002, the campus houses two theaters and welcomes over 400,000 audience members annually to a wide range of arts experiences including the Memorial Hermann Broadway at the Hobby Center series. The Hobby Center is also home to a full season of musical theatre produced by Principal Resident Company Theatre Under the Stars, as well as a variety of diverse performances from both Houston-based and touring artists and companies. Education and accessibility initiatives are central to the Hobby Center’s impact in Houston through programs like the ExxonMobil Discovery Series, sensory inclusive performances, tactile tours, talkbacks, specialized audience services, and master classes for artists and students. The ExxonMobil Discovery Series creates access to engaging arts experiences for thousands of Houston-area students each year. All ExxonMobil Discovery Series performances are offered free of charge to schools, including transportation.

The Hobby Center for the Performing Arts is an equal opportunity employer dedicated to building an inclusive, diverse, equitable, and accessible workplace.