SENIOR CONTENT MARKETING SPECIALIST
SUMMARY
Content creation is at the heart of this role, with a wide variety of opportunities for making an impact. This role will contribute to the company’s social media accounts and create compelling content to build Mortenson’s brand around innovation through digital and other mediums.
RESPONSIBILITIES
Work with leadership and stakeholders to define objectives, target audiences, key messages, channels, timeline, measurement, and budget to create effective marketing strategies and execute them.
Conduct market research to gain valuable insights to understand your target audience.
Plan and host events to support company initiatives
Shoot, edit, and publish video content on social media and manage the stakeholder review process.
Coach team members and executives on branding best practices.
Measure and report audience engagement and overall social channel performance.
Work in partnership with Mortenson’s communication team to reach internal audiences
Create compelling content for the company’s website and other external media
Desire to become knowledgeable in the construction industry
All other duties as assigned
QUALIFICATIONS
Bachelor’s degree in communications studies, Technical & Scientific Communications, Journalism or a related field
Minimum of 5 years of experience in B2B writing / content marketing
Knowledge in the fields of Architecture, Engineering, and Construction industries preferred
FAA drone pilot licensure is ideal
Current driver’s license
Proficiency in writing and editing content for business to business (B2B) audiences
Expertise in content creation across written and digital mediums – Proficiency in Adobe Premiere, Illustrator, Photoshop, and InDesign.
Refined business messaging skills to craft engaging headlines, calls to action, and structured content pieces
Technical knowledge of video and how it is used across different platforms
Sharp eye for design and ability to visually organize information to quickly convey the core message
Ability to organize and deliver multiple assignments at once
Marketing strategy experience
Strong presentation and public speaking experience
Passionate about architecture, engineering, and construction industry
Ability to travel up to 25% to project sites
A few benefits offered include :
Medical and prescription drug plans that includes no additional cost vision coverage
Dental plan
401k retirement plan with a generous Mortenson match
Paid time off, holidays, and other paid leaves
Employer paid Life, AD&D, and disability insurance
No-Cost mental health tool and concierge with extensive work-life resources
Tuition reimbursement
Adoption Assistance
Gym Membership Discount Program
The base pay range for this role is $83,000 - $125,000
Base pay is positioned within the range based on several factors including an individual’s knowledge, skills, and experience, with consideration given to internal equity.
#LI-BS1
Please make note :
Visa sponsorship is not offered for this position.
Our postings are typically open a minimum of 5 days and an average of 44 days.
ABOUT MORTENSON
As a top builder, developer, and EPC (Engineering, Procurement, and Construction), our expertise spans markets like sports, renewable energy, data centers, healthcare, and more. We are builders at heart, working to ensure the built environment has a lasting positive impact.
Let’s Redefine Possible®
Equal Employment Opportunity
Your uniqueness brings new and creative perspectives to the team. Mortenson is committed to providing equal opportunities of employment (EOE) to all individuals, regardless of your race, religion, gender, national origin, age, veteran status, disability, marital status or any other legally protected category.
Other Items to Note
without a valid agreement.
Must be currently legally authorized to work in the U.S. without sponsorship for employment visa status (e.g., H1B status, 0-1, TN, CPT, OPT, etc.). Unless specifically stated in the job posting, we are unable to sponsor or take over sponsorship of an employment Visa at this time.
Content Marketing Specialist • Minneapolis, MN, United States