Copywriter

Job Brief :

Webring unrivaled audience insights and accountability to the influencer space, along with thoughtful, creative storytelling to power the most effective and memorable social content.

A variety of soft skills and experience may be required for the following role Please ensure you check the overview below carefully.

Responsibilities :

• Write compelling copy for marketing materials including : website, email, product, and advertising.
• Create well-written content that is SEO-friendly and optimized for conversion.
• Collaborate with the Product Marketing team to execute on GTM strategies for product launches, as well as on lifecycle marketing initiatives.
• Develop key messaging strategies and brand tone for B2C content pieces including blog posts, social media captions, white papers, and newsletters.
• Produce landing pages with engaging content and gripping CTAs to aid in conversion.
• Stay on top of trends in influencer marketing, social media, creator economy, and pop culture.
• Analyze performance metrics to help refine and iterate on creative strategies.

Skills Required :

• Bachelor’s degree in marketing, communications, journalism, English, or a related field.
• Exceptional editorial, proofreading, and copywriting skills.
• Experience with social media and content marketing.
• Experience in the creator economy or entertainment industry preferred.
• Passion for writing, and a portfolio of past work.
• Strong written, verbal, and interpersonal communication skills.
• Experience with SEO copywriting best practices and keyword search.

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