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Medical Affairs Omnichannel Education Manager

Medical Affairs Omnichannel Education Manager

MedasourceIndianapolis, IN, US
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Job Description

Job Description :

This role supports the development, implementation, and evaluation of omnichannel, evidence-based educational solutions aligned with therapeutic area priorities and customer needs. You will play a key role in delivering the right scientific content to the right healthcare professionals (HCPs), through the right channels, at the right cadence — ultimately enhancing patient care.

Responsibilities :

Medical Omnichannel Education Plan Support

  • MOE Plan : Close collaboration with the MOE Sr. Director and team for the development and dissemination of the US MOE Plan, based on an understanding of customer needs and internal Therapeutic Area priorities.
  • Omnichannel Technical Tools : formulate tactical plans and associated business rules to structure planned next best actions and next best- engagements according to customer needs and preferences

Solution Design, Management, and Implementation

  • Solutions Design : Using knowledge in customer engagement including (principles of adult learning and instructional design), partner with the Sr. Director and Teams to develop specific MOE solutions for the US that are tailored based on an understanding of customer preferences, supporting content-reuse where appropriate.
  • Solution Implementation : Implement US solutions identified by the Sr. Director or team as per plan in a seamless and timely manner through appropriate involvement of internal stakeholders as well as strong project management and coordination of available resources and involved parties.
  • Solution Oversight : Maintaining an accurate and current database on the status of all projects with a log of each project’s activities and usage of the CRM system and collaboration sites for shared learning. Ensure all solutions adhere to the client’s Ethics and Compliance standards, as well as external regulatory / policy considerations.
  • Content : Support the Sr. Director and team with Veeva Vault MedComms entry and approvals, management of getting solutions into appropriate channels. Liaise with CoDe (code of conduct) and / or external third parties to create content, develop and manage a tracking process for MOE solutions and channels for the aligned BU to assist with strategic planning and evaluation. Partner with other MOE team members to templatize the tracking process to scale across the BU aligned MOE teams.
  • Measurement : Deploy measurement requirements in line with the outlined measurement plan for solutions under own responsibility.

    • Internal Stakeholder Engagement / Capability Building

  • Field Medical Partnership : Coordinate all required training and planning activities, in concert with the Field Medical strategy C operations, to incorporate omnichannel strategy, activities and processes into field training plans, communications and meeting cycles; collect feedback and support troubleshooting efforts.
  • Subject Matter Expert : Act as MOE subject matter expert within the respective community and support the MOE team in the US planning, designing, and deploying local medical initiatives.
  • Capability Building : Lead, recommend, and monitor channel preference and methods of learning (format) for global education or performance improvement programs, including identifying innovative learning methods that can potentially increase learning experience and reduce cost per learner.
  • Connect, Improve, and Communicate
  • Connect ideas and solutions across the team to organize and implement a BU specific newsletter for MOE developed with concise communication in a story telling format.
  • Act as the lead connector for the team through organizing and managing team meetings, minutes, and follow-ups at the direction of the MOE Sr. Director
  • Liaise with and act as the main point of contact for the MOE Capability and Ops team to provide input on the strategic direction of the capability and to propose and execute process improvement initiatives.
  • Participate in continuous performance improvement (internal) programs to develop the knowledge and skills required in educational design, omnichannel customer engagement and required competencies.
  • Actively participate in competency-based education and career development opportunities.
  • External focus : identify innovations, trends, and opportunities through external research initiatives.

    • Qualifications :

  • Bachelor’s Degree
  • Demonstrated Project Portfolio management with 1+ years’ experience in delivery, implementation, and budget management
  • Strong business problem-solving skills
  • Self-management skills

    • Additional Preferences :

  • Advanced degree in health sciences (PharmD, PhD) with 1+ years direct experience in customer-centric solutions
  • Previous Medical Affairs experience
  • Demonstrated aptitude for or experience in online and health information technology
  • Experience working with internal / external experts (thought leaders) to transform market insights and understand customer needs into HCP and patient education strategy
  • Strong knowledge of Integrated Health Systems and Regional Payers and the unique needs of HCPs practicing in these settings
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