Lead Experience Designer

Requisition Number : 71342

Position Title :

External Description :

ROLE SUMMARY

As part of a cross-functional team, the Lead UX Designer collaborates with marketing, technology, and creative partners to lead and implement the experience design strategy across all channels and touchpoints including web, mobile, and traditional media.

The Lead Experience Designer leverages user-centered principles and methodologies to develop compelling concepts and artifacts, which solve visual and interactive design problems.

This associate applies deep industry experience and knowledge of the market environment and competitor activities to deliver industry-leading, brand-aligned, end-to-end experiences for our intermediary audiences.

RESPONSIBILITIES

• Leads complex projects or campaigns, allocating work, ensuring quality and accuracy, managing timelines and stakeholder satisfaction
• Promotes internal standards to drive brand alignment and design integrity, ensures work products promote high client engagement
• Reviews creative designs produced by less experienced team members, providing advice on work quality, task guidance, and constructive criticism when necessary
• Works with partners to understand business goals, user needs, and technology requirements to develop an experience strategy and supporting artifacts including : personas, user / task flows, user experience maps, user stories, wireframes, storyboards, and prototypes
• Applies human-centered principles to develop innovative concepts which solve real-world business and design problems
• Works in a collaborative environment with content strategists, copywriters, graphic designers, digital marketers, and development teams to influence and produce engaging user experiences.
• Facilitates and / or leads team discovery and ideation sessions
• Maintains current knowledge of digital design and behavioral trends and best practices
• Contributes to, advocates for, and uses the corporate digital design system
• Employs a combination of research methods and usability testing to understand customer behavior, inform recommendations, and measure success

QUALIFICATIONS

• Bachelor's degree or the equivalent combination of education and relevant experience
• AND 8+ years of total relevant work experience

PREFERRED QUALIFICATIONS

• Knowledge of industry tools such as Adobe Creative Suite, Figma, and Adobe Experience Manager (AEM); HTML / CSS, and JavaScript are a plus.
• Strong portfolio of design projects, both UX and UI; mastery of fundamental design disciplines such as typography, layout, color, and animation.
• Strong knowledge of user centered-design approaches, research, and usability principles.
• Experience working with developers to bring user experience and design to fruition
• Professional client-relationship management skills and commitment to client service
• Outstanding information design skills and problem-solving aptitude
• Excellent verbal, written, communication, presentation skills
• Experience working with and / or building digital design systems
• Knowledge of accessibility standards
• Experience working within a lean / agile development model is a plus

FINRA Requirements

FINRA licenses are not required and will not be supported for this role.

Work Flexibility

This role is eligible for remote work up to two days a week.

City : State :

State :

Community / Marketing Title : Lead Experience Designer

Company Profile :

Location formattedLocationLong : Maryland, US

CountryEEOText Description : Commitment to Diversity, Equity, and Inclusion : We strive for equity, equality, and opportunity for all associates.

When we embrace the power of diversity and create an environment where people can bring their authentic and best selves to work, our firm is stronger, and we create greater value for our clients.

Our commitment and inclusive programming aim to lift the experience for each associate and builds allies for our global associate community.

We know that a sense of belonging is key not only to your success at the firm, but also to your ability to bring your best each day.

Benefits : We invest in our people through a wide range of programs and benefits, including :

• Competitive pay and bonuses as well as a generous retirement plan and employee stock purchase plan with matching contributions
• Flexible and remote work opportunities
• Health care benefits (medical, dental, vision)
• Tuition assistance
• Wellness programs (fitness reimbursement, Employee Assistance Program)Our policies may change as our working lives evolve.

Yet, our commitment to supporting our associates' well-being and addressing the needs of our clients, business, and communities is unwavering.

T. Rowe Price is an equal opportunity employer and values diversity of thought, gender, and race. We believe our continued success depends upon the equal treatment of all associates and applicants for employment without discrimination on the basis of race, religion, creed, color, national origin, sex, gender, age, mental or physical disability, marital status, sexual orientation, gender identity or expression, citizenship status, military or veteran status, pregnancy, or any other classification protected by country, federal, state, or local law.