MarTech Product OwnerVirtualVocations • Dallas, Texas, United States
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MarTech Product Owner
VirtualVocations • Dallas, Texas, United States
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A company is looking for a Product Owner in the MarTech domain.
Key Responsibilities
Lead business discovery, capability assessment, and roadmap definition for marketing technology initiatives
Evaluate and provide strategic recommendations on the client's MarTech stack and operational processes
Manage product backlog, prioritize user stories, and align roadmap items with business goals and KPIs
Qualifications
7-10 years of professional experience, including 5+ years as a Product Owner or Business Analyst in the MarTech domain
Strong knowledge of major MarTech platforms such as Adobe Experience Cloud and Salesforce Marketing Cloud
Proven experience in MarTech capability assessment and roadmap creation
Hands-on experience in customer journey mapping and campaign workflows
Agile / Scrum Product Owner certification is preferred
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Product Owner • Dallas, Texas, United States
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