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Director of Consumer Experience

VirtualVocations
Irving, Texas, United States
Full-time

A company is looking for a Director of Consumer Experience and App Monetization (Go-to-Market).Key ResponsibilitiesDevelop and execute the app's go-to-market strategy to enhance consumer experience and drive monetizationCollaborate with product and tech teams to prioritize user-friendly features that balance engagement and revenueDefine KPIs, track app performance, and adjust strategies based on data-driven insightsRequired Qualifications12+ years of professional experience, including 5+ years in a leadership role focused on go-to-market strategyProven ability to develop strategies that drive consumer engagement and monetization in mobile appsStrong analytical skills with experience in defining KPIs and tracking performanceExperience in developing sales enablement tools and training materialsKnowledge of the ads industry and current market trends is desirable

14 days ago
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