HEAD OF PRACTICE, MARKETING AUTOMATION

Tephra
CA, United States
Full-time

Description :

Client Interactive is looking for a proven thought leader in Marketing Automation to drive the strategy and engage CMOs

Responsibilities : Responsibilities :

Responsibilities :

Develop new offerings and strategy around Marketing Automation services.

Enable the sales team to sell Marketing Automation services.

Define, Lead and support Execution of Marketing Automation engagements. Enable project delivery teams with building strong capability in Marketing Automation services.

Provide Thought Leadership to our customers in new-age marketing solutions.

Be a trusted advisor to marketing, product and brand teams for Marketing Automation solutions

Enable the global sales team with strategy and collateral to sell Marketing Automation services.

Help grow a team with strong competency and capabilities to service customers in this domain.

Establish relationship with industry leading product and platform vendors in Marketing Automation space.

Analyze industry trends, competitive threats, expansion opportunities and internal performance.

Publish whitepapers, point of views, speak at industry events and promote the Interactive brand in Marketing Automation through thought leadership.

Partner and co-innovate with our customers starting at the idea stage with Marketing Automation experiences and then connecting our customer's brands to their customers, employees, and partners.

Drive innovation in Marketing Automation both within the unit and with customers

Qualifications :

Bachelors degree in a related field

At least 10 years of relevant experience

Must have delivered keynotes to CMO audience

Published articles / blogs on Marketing Automation

4 hours ago
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