JOB DESCRIPTION
Job Title : Sales Manager
Department : Sales and Marketing
Supervision Received : Director of Sales and Marketing or Director of Sales
JOB SUMMARY
The Sales Manager has overall responsibility for selling guestrooms and meeting space for an assigned market segment(s) involving SMERF.
There is a possibility of the assigned market changing. The Sales Manager will assist the sales team in meeting and exceeding the hotel’s budgeted financial targets.
The Sales Manager is also responsible for meeting assigned monthly sales, sales productivity goals and solicitation goals.
MINIMUM REQUIREMENTS
Education
College degree or High School Diploma with related experience
Skills and Knowledge
The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation.
- Must be able to read, write, and understand English
- Excellent verbal and written communication skills including leading and participating in formal presentations
Must have previous hotel sales experience
Must have at least 2 years in SMERF sales sector
- Must have Strong negotiation skills as well as the ability to cultivate leads and use proactive selling skills to build relations and close the deal
- Strong organizational skills with the ability to handle multiple tasks in a fast-paced environment
- Strong computer skills. Microsoft Office, Marriott CI / TY, other programs as it pertains to this position
- Ability to work as part of a team
- Strong desire to deliver high quality of customer service
- Detail oriented and organized as it pertains to accuracy and efficiency
- Good personnel and management and organizational skills
JOB DUTIES
- Assist sales team in achieving and exceeding budgeted goals in guestroom and banquet revenue, profit and occupancy for the total hotel
- Effectively communicate with Director of Sales to review opportunities that impact revenue goals
- Conduct weekly sales calls to existing and new accounts, as well as uncover new business in assigned market segment(s)
- Build and strengthen relationships with existing and new accounts to enable future bookings. Activities include sales calls, entertainment, trade shows, etc.
- Travel locally to conduct outside calls, promote the hotel and review competition reader boards to develop leads
- Generate leads and new business through internet searches, telephone and email solicitations, mailings, referrals, networking, trade shows, professional and community organizations, sales, blitzes, etc.
- Arrange site inspections of the hotel for new accounts
- Maintain accurate sales records in the hotel sales system to provide complete history, ensure future and current quality of service and enhance future prospects
- Respond to all sales inquiries within 24 business hours
- Execute and support the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence)
- Responsible for negotiating sales contracts and the implementation and set up as required
- Analyze historical, current and future hotel / market trends and develop strategies to maximize occupancy and average rate of hotel through creative and selective selling
- Assist in the development of the annual budget and quarterly owner reviews
- Participate in management meetings to discuss budget, forecast and rate
- Partner with operations team to coordinate customer specifications, effectively respond to customer issues and comments to ensure customer satisfaction
- Participate in hotel daily and weekly staff meeting, if applicable
- Adjust work schedule as needed to meet the business demands, which may include hours in early morning, evening and / or weekend hours
- Other duties as assigned
HRI / MWTH are an EOE M / F / D / V