Job Description
Job Description
Ads Product Marketing Manager
Description :
- Our Ads Product Marketing Team specializes in bringing our Ad products to the B2B Advertising marketplace. Product Marketing has a key role in both product development and go-to-market strategies.
- You will work collaboratively and cross-functionally with key stakeholders to articulate market requirements and frameworks for the Product team and define the product narrative.
Our goal is to deliver products that meet (and exceed) the market’s needs and position them in a unique, compelling way that highlights the advantages that only we can deliver.
We are seeking a passionate, curious and collaborative Ads Product Marketing Manager to join our growing Ad Product Marketing team, as a contractor, to join us in launching our programmatic capabilities across all markets.
Key Responsibilities
- Be a lead the development and execution of go-to-market efforts for our programmatic launches in US, CA, LATAM, EMEA and APAC
- Collaborate with our cross-functional partners - Product, Sales, Enablement, Ops, Market Development and Ads Marketing - in developing materials, collateral, broad marketing comms, for programmatic
- Collaborate with regional Ads Marketing leads to ensure a consistent ads narrative, with inclusion of programmatic
- Opportunity to launch additional product capabilities specific for our programmatic offering throughout this launch period
W hat We’re Looking For
- 5-7+ years experience in product marketing within the digital advertising, programmatic / adtech, and the B2B Advertising space
- Strong experience in partnering cross-functionally on product strategy, product positioning / narrative and GTM launches
- Excellent communication and storytelling skills, with comfort in understanding research data
- Ability to collaborate in an environment that values team culture and inclusiveness.
- High-level understanding of product growth and developing strategic roadmaps
- Demonstrated ability to create detailed and actionable Product Briefs
- A strong attention to detail and eye towards using the 80 / 20 rule to address problems.
Requirements :
- Needs expert in programmatic / ad tech - buying, selling
- Open to agency folks, but ideally, they need someone who comes from product marketing at a publisher.
- Reporting directly to May but collaborating closely with the team.
- Will need to take early or late calls to meet with global partners.
- Examples of companies : Google DV360, (their programmatic platform), The Tradedesk or similar companies, Spotify, Amazon
- Must have Product Marketing titles on their resume (no general marketing etc.) and have executed programmatic buying / selling
- Must have B2B (not B2C) experience in the Advertising industry.
Pay Rate Range :
- $ 125-145 / hr.
Senior Enterprise Product Marketing Manager
A company is looking for a Senior Enterprise Product Marketing Manager to drive their enterprise go-to-market strategy. ...
Product Marketing Manager of Baseball Games
We are looking for a sharp and motivated Product Marketing Manager to join our Mobile Marketing team and grow our Baseball franchise in the Western market. This includes development of the product marketing strategy, creative strategy, overall demand generation, budget management, and day-to-day exe...
Sr. Product Marketing Manager
We’re looking for a Senior Product Marketing Manager to drive Xano’s product story and help product owners, developers and businesses understand the value of Xano products. Product Marketing Manager - Hybrid. Work with product, sales, and marketing to develop a strategy, align the company on a plan,...
Senior Manager, Product Marketing Manager – AI – Power Modules
You will take over a role as Marketing Manager in our Segment for Controller & Protection ICs. You will define and own the Strategy and roadmap for the product group and see things through to deliver and launch Infineon’s products to the market with a strong focus on our key customers. Application M...
(Canada) Sr. Product Marketing Manager
Reporting to the Senior Director of Product Marketing, the Senior Product Marketing Manager for the Skilled Nursing Facility (SNF) segment is an innovative, strategic thinker with a deep understanding of markets and buyers, responsible for developing and leading the go-to-market strategy for a portf...
Product Marketing Manager V
As a Product Marketing Manager V, you will lead marketing initiatives by researching and developing marketing opportunities and plans, implementing sales strategies, and managing marketing staff. Product Development: Enhance product marketability by researching market opportunities, improving produc...
Principal Product Marketing Manager - Solutions and Competitive Intelligence
Collaborate with product, sales and marketing teams tomunicatepetitive intelligence insights and rmendations that influence product strategy and marketing campaigns. Principal Product Marketing Manager - Solutions andpetitive IntelligenceCircle is a financial technologypany at the epicenter of the e...
Associate Product Marketing Manager
The Associate Product Marketing Manager plays an important on the Graphics product marketing team, leading product marketing for specific graphics products and providing dedicated marketing support on others. Collaborate with Product Marketing Managers on product launches and initiatives. Work close...
Marketing Manager
Narrative Ads is seeking a strategic-minded and creatively motivated Marketing Manager to join our growing team. We produce and rigorously test hundreds of video ads for our clients to support their marketing efforts on social media channels such as Facebook, Instagram, TikTok, Youtube, and more. It...
Product Marketing Manager Growth, Ring Customer Experience & Engagement Team
Experience in online marketing channels such as social media marketing, display advertising, and search engine marketing. The Customer Experience & Engagement (CxE) team is seeking a talented individual with a blend of marketing savvy and product management experience to drive international customer...