Associate Director of Marketing & Communications

Description

Job Responsibilities

Develop and maintain relationships with media sponsors and advertising representatives. In collaboration with supervisor, develop annual media sponsorships and agreements, overseeing fulfilment of deliverables.

Handle media planning and implementation of advertising schedules.

Content management and regular updates of the Penn Live Arts website with an active focus on developing the website as an effective, clear and dynamic marketing tool.

Monitor and report on website metrics to suggest strategies for improved performance.

Oversee print production process for posters, program books, digital display graphics, website graphics, postcards, signage, stationery and more for performances, promotional marketing initiatives and organizational needs.

Assist in the graphic design of materials as needed.

Participate in overall promotional strategy in support of marketing and organization goals, including event facility promotion and annual giving communications.

Work alongside Box Office to develop and implement sales promotions, packages and other marketing initiatives. Handle grassroots and partner outreach to determine arrangements and plans.

• Manage schedule, content gathering, writing / editing and production for Penn Live Arts blog.
• Contribute to content development and editing for the Penn Live Arts social media platforms.
• Assist in coordination of public relations needs.
• Co-supervise work-study students and interns.
• Represent the Penn Live Arts marketing team at performances and community events.
• Some evening and weekend work is required.

Qualifications

Education / Experience

• Bachelor’s degree required. Proven skills in marketing or a related field with a minimum of 2-3 years experience or equivalent combination of education or experience required.
• Experience in and knowledge of the performing arts preferred.
• 5-7 years of experience preferred.

Knowledge / Skills / Abilities

• Meticulous attention to detail and ability to work on multiple projects simultaneously in a fast-paced environment
• Outstanding organizational and project management skills
• Excellent writing and proofreading skills
• Proven ability to take initiative and think creatively
• Experience with website development and maintenance
• Knowledge of Microsoft Office required (Excel, Word and PowerPoint
• Knowledge of graphic design (Adobe Creative Suite) and basic video creation / editing required
• Strong communication skills and ability to interact positively in a team-oriented environment
• Knowledge of Tessitura ticketing software is a plus
• Knowledge of and interest in the performing arts is preferred

Working Conditions / Physical Demands :

The employee is required to perform the essential functions of the job within a flexible work week (evenings and / or weekends).

Application Requirement

A Cover Letter and Resume / CV are required to be considered for this position. Please upload your Cover Letter where it asks you to upload your Resume / CV;

multiple documents are allowed.

Job Location - City, State

Philadelphia, Pennsylvania

Department / School

Penn Live Arts

Pay Range

$43,919.00 - $60,000.00 Annual Rate

Salary offers are made based on the candidate’s qualifications, experience, skills, and education as they directly relate to the requirements of the position, as well as internal and market factors and grade profile.

Affirmative Action Statement

Penn adheres to a policy that prohibits discrimination on the basis of race, color, sex, sexual orientation, gender identity, religion, creed, national or ethnic origin, citizenship status, age, disability, veteran status, or any other legally protected class.

Special Requirements

Background check required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job.

University Benefits

Health, Life, and Flexible Spending Accounts : Penn offers comprehensive medical, prescription, behavioral health, dental, vision, and life insurance benefits to protect you and your family’s health and welfare.

You can also use flexible spending accounts to pay for eligible health care and dependent care expenses with pre-tax dollars.

Tuition : Take advantage of Penn's exceptional tuition benefits. You, your spouse, and your dependent children can get tuition assistance here at Penn.

Your dependent children are also eligible for tuition assistance at other institutions.

Retirement : Penn offers generous retirement plans to help you save for your future. Penn’s Basic, Matching, and Supplemental retirement plans allow you to save for retirement on a pre-tax or Roth basis.

Choose from a wide variety of investment options through TIAA and Vanguard.

Time Away from Work : Penn provides you with a substantial amount of time away from work during the course of the year. This allows you to relax, take vacations, attend to personal affairs, recover from illness or injury, spend time with family whatever your personal needs may be.

Long-Term Care Insurance : In partnership with Genworth Financial, Penn offers faculty and staff (and your eligible family members) long-term care insurance to help you cover some of the costs of long-term care services received at home, in the community or in a nursing facility.

If you apply when you’re newly hired, you won’t have to provide proof of good health or be subject to underwriting requirements.

Eligible family members must always provide proof of good health and are subject to underwriting.

Wellness and Work-life Resources : Penn is committed to supporting our faculty and staff as they balance the competing demands of work and personal life.

That’s why we offer a wide variety of programs and resources to help you care for your health, your family, and your work-life balance.

Professional and Personal Development : Penn provides an array of resources to help you advance yourself personally and professionally.

University Resources : As a member of the Penn community, you have access to a wide range of University resources as well as cultural and recreational activities.

Take advantage of the University’s libraries and athletic facilities, or visit our arboretum and art galleries. There’s always something going on at Penn, whether it’s a new exhibit at the Penn Museum, the latest music or theater presentation at the Annenberg Center, or the Penn Relays at Franklin Field to name just a few examples.

As a member of the Penn community, you’re right in the middle of the excitement and you and your family can enjoy many of these activities for free.

Discounts and Special Services : From arts and entertainment to transportation and mortgages, you'll find great deals for University faculty and staff.

Not only do Penn arts and cultural centers and museums offer free and discounted admission and memberships to faculty and staff.

You can also enjoy substantial savings on other goods and services such as new cars from Ford and General Motors, cellular phone service plans, movie tickets, and admission to theme parks.

Flexible Work Hours : Flexible work options offer creative approaches for completing work while promoting balance between work and personal commitments.

These approaches involve use of non-traditional work hours, locations, and / or job structures.

Penn Home Ownership Services : Penn offers a forgivable loan for eligible employees interested in buying a home or currently residing in West Philadelphia, which can be used for closing costs or home improvements.

Adoption Assistance : Penn will reimburse eligible employees on qualified expenses in connection with the legal adoption of an eligible child, such as travel or court fees, for up to two adoptions in your household.