Membership and Marketing Director

TG Administration LLC
Flagstaff, Arizona, US
Full-time
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The Director of Membership serves as the Ambassador for the Club and ensures that all members and guests receive the highest level of service during his or her time at the Club.

This position requires the ability to interact with members, guests, and fellow team members in a very positive, confident, and friendly manner.

The Membership Director will assist the staff in organizing and implementing all member events.

Day-to-day activities :

Be the Club Ambassador to welcome members, prospects, and guests to the Club and community. Candidate should possess outstanding human relations skills, polished and professional image as well as creative communication skills, initiative, integrity, and resourcefulness.

This candidate must also enjoy working with both Staff and Club members.

This position requires excellent organizational and time management skills, along with the ability to coordinate details and prioritize work on a daily and weekly basis.

An excellent memory for names and faces is essential. While this position reports directly to the General Manager, the individual also works in conjunction with the Membership and Marketing Committee.

Specific duties and responsibilities :

Membership :

Effectively and promptly respond to Club Members, prospective members, and realtors with inquiries regarding Club Membership, Club Dues, Rules & Regulations per club standards.

Follow up on all membership leads including emails, phone calls, and drop-ins at the Gatehouse (when available).

  • Greet and tour all Discovery Day rounds of golf and explain membership options or answer any questions they may have.
  • Coordinate with the Golf Shop & outside service staff to meet reciprocal rounds of golf before and or after their round and explain membership options.
  • Give tours of the Club as requested to all prospective resident members, non-resident members, and agents.
  • Maintain detailed information / notes about all potential members / leads. (Name, contact info, specific interests, where they are from, etc.)
  • Coordinate the membership process, including the provision and prompt follow-up on all prospective and new member communications.
  • Perform New Member Orientations / On-Boarding, including a review of the Club rules and regulations and communicating any changes to the membership of the rules and regulations.
  • Coordinate and host new and prospective member mixers, appreciation nights, and membership-related open houses.
  • Supervision and management of member tracking systems, mainly on our website. Also, maintain confidential computerized membership files.
  • Introduce potential members to club members with similar interests, background, business experience and mutual interests.
  • Work closely with the accounting department to ensure all paperwork is completed for new and resigning members.
  • Verify the login credentials automated for their members-only account are correct.
  • Create and account / login credentials for each new member in ForeTees.
  • Send a welcome email with the new member packet and all login credentials. Then follow up with a phone call.
  • Communicate pertinent updates / changes from online member profiles to the Accounting / Admin Assistant and Sr. Accountant.
  • Membership Retention. Assesses the need for and makes recommendations regarding retention and recruitment.

Marketing :

  • Develop appropriate collateral material to showcase the Club. Design marketing ads for online and print marketing.
  • Assist in the creation and implementation of the annual marketing / advertising plan.
  • Work very closely with realtors, real estate agencies, and / or builders to introduce qualified, potential buyers to the club.
  • Coordinate and host community wide open houses for current resales on the market.
  • Own and lead the Social Media of the Club.
  • Network with community partners including local organizations.
  • Coordinate with photographers / videographers while developing marketing pieces.
  • Promote Club activities and events.

Member Communications :

  • Draft Member and Prospective Member correspondence, including newsletters.
  • Create and send weekly email updates. Coordinate with the Food & Beverage Manager and General Manager on any changes / additions or pertinent announcements.

Website / Member Communications :

  • Maintain the Club’s website.
  • Create member calendar events for our members-only section.
  • Communicate with Club essentials personnel regarding website and member account issues.

General :

  • Be a team player with the entire Flagstaff Ranch Staff.
  • Maintain a positive attitude and be willing to assist the membership and the staff.
  • Co-chair Membership Committee and other related club committees.
  • Be present during club operating hours and events.
  • Complete other appropriate assignments as instructed by the General Manager.

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2 days ago
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