The Ultra Sales & Marketing function is responsible for growth of both the business development opportunity pipeline and the closure of sales by negotiating the terms and conditions in contracts.
Through good business development practices and strong, senior-level customer interaction this function will deliver the defined business opportunities and develop a marketing strategy that demonstrates achievable levels of profitable growth in line with the overall business plan.
This function is instrumental in setting the strategy for the business for all aspects of marketing and sales.
Overview of Ultra Energy
Ultra Energy is a global engineering and design manufacture leader with over six decades of experience designing for heavily regulated markets, such as nuclear, aerospace, oil and gas, and more.
We develop sensors and instrumentation and control solutions for harsh environments and mission critical applications when safety and reliability matter.
We focus on our customers’ success in every step of our process from sales engagement, quality, delivery, and customer service.
The Business Development function in Ultra develops the strategic account plan which defines the sales strategy required to meet revenue and earnings objectives year over year.
It builds high-level relationships with current and future customers, and develops, prepares, publishes, and delivers customer proposals.
The function manages bids and is responsible for the preparation of bids and proposals and ensuring that all tender responses present a compelling reason for customers to do business with Ultra, with clear narrative around why the business is consistent with our strategy and why it will generate stakeholder value.
Role Purpose
Develop Ultra Energy industrial business in the US (temperature transmitters, thermocouples, RTDs)
Increase our share of wallet at select existing Industrial accounts.
Introduce Ultra Energy portfolio to new accounts in varied industrial sectors.
Identify new accounts in selected new target industrial sectors.
Reporting to : Head of Industrial Sales; no direct reports
Key Responsibilities :
Meet and exceed sales revenue targets.
Develop and execute Business Development plans for Industrial sectors as well as implement marketing strategies to achieve strategic goals.
Pro-actively identify, pursue, and qualify new prospects in the industrial markets and generate new business opportunities.
Develop Account growth plans to increase share of wallet at existing accounts.
Manage key Account relationships to support business growth and customer satisfaction.
Complete costing projections and make pricing recommendations; review bid packages and generate Proposals.
Negotiate annual supply and price agreements.
Diligently follow up on all Quotes and inquiries within assigned market segment and keep CRM records up to date.
Maintain CRM engagement, funnel management, and a rolling 12-month sales forecast.
Represent Ultra Energy at appropriate industrial forums and coordinate trade shows / conferences as needed.
Contribute to continuous improvement activities.
Travel 50% - 75% to customers primarily located across the United States with limited travel to Canada.
Skills, Qualifications, and Experience :
Minimum 7 years relevant technical sales experience, preferably working with instrumentations in an Industrial Industry
Proven track record of prospecting, developing, and managing sales opportunities in the industrial industry.
Established End-User, Service Provider, and OEM contacts within the downstream and midstream industries.
Proven track record selling mission critical industrial components
Self-starter, able to quickly prioritize target customers, identify target contacts, get attention, develop relationship and trust, deliver unique and differentiated value propositions, get commitments, close orders.
Successful track record leveraging data to develop customer insights, get organized, report progress in CRM, etc.
Experience managing multiple Customer Accounts, balancing long-term and short-term priorities.
Experience developing highest potential customers through Key Account Management best practices, such as Account Plans
Ability to challenge and influence at all levels, internally and externally; able to analyze problems and recommend a course of action.
Strong negotiation skills
We offer medical, dental, vision, life, and disability insurance, health savings accounts, paid time off, and a 401(k) plan with a Company match.