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Paid Media Specialist

Paid Media Specialist

VirtualVocationsSpringfield, Massachusetts, United States
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A company is looking for a Paid Media Specialist.

Key Responsibilities

Develop and support end-to-end multi-channel strategies aligned with business goals

Own channel measurement, tracking, and optimizing performance against critical metrics

Set up, optimize, and execute paid media campaigns across various platforms

Required Qualifications

1-2 years of experience managing paid search and social campaigns

Experience with Google Analytics and Google Tag Manager

Hands-on experience with Facebook Ads, including pixel tracking

Knowledge of eCommerce marketing tactics

Experience leading and mentoring team members

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Paid Media Specialist • Springfield, Massachusetts, United States

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