Marketing Manager

At Bozzuto, it’s all about experience. Whether it’s the experience you bring, gain or give, we want your journey to be exceptional.

Guided by our core values of creativity, concern, passion and the pursuit of perfection, we’ve been creating inspiring, engaging and vibrant communities for three decades.

All potential candidates should read through the following details of this job with care before making an application.

Why do we do it? Because home is where aspirations are pursued and memories unfold. We believe in the power to impact the lives of the people we touch through the delivery of extraordinary experiences.

Primary Responsibilities :

You’re the marketing leader for a portfolio of communities in the San Francisco Bay area and Seattle, WA . You bring your passion for marketing, apartment living, and local market expertise with you to work every day.

You’re obsessed with understanding your customer’s mindset and strive to create extraordinary experiences, for customers and team members alike.

As Marketing Manager, your primary responsibilities include :

• Developing and effectively executing marketing plans that deliver needed lead volume, and contribute to the creation of extraordinary experiences to support customer acquisition and retention goals.
• Overseeing the lead generation performance of the property within the established budget and with adherence to Bozzuto’s standards of quality and excellence.
• Partnering with operations to implement marketing strategies that position the community as a destination for people seeking engaged and enriched living experiences.
• Creating and delivering timely and accurate budgets and marketing performance reports to external and internal stakeholders that clearly explain program effectiveness, benchmarks and opportunities.
• Being a marketing expert on the competitive marketplace and utilizing that knowledge to help in differentiating the community and Bozzuto from competition, from a lead generation and customer experience standpoint.
• Leading the brand identity and brand strategy process for new multifamily and mixed-use projects, from the construction phase through opening and lease-up.
• Facilitating agency selection and providing creative direction throughout branding process to develop original positioning, visual identity, and digital strategies that set each property apart from its competition.

What You Bring to Us :

Previous marketing experience in the multifamily real estate industry in the Bay area as well as Seattle, Washington preferred.

Ability to manage working remotely (from California) while being able to travel within the markets. Minimum of 5 years' experience.

• Previous agency experience with a working understanding of : paid search engine marketing, Google Analytics, Customer Relationship Management (CRM) reporting, email marketing, social media, and local apartment internet listing sites.
• Expertise in launching marketing plans and advertising campaigns.
• Expertise in managing marketing planning and activation from start to finish.
• Proven success in managing multiple projects with tight deadlines.
• Adobe Photoshop and InDesign experience a plus.

What We Bring You :

At the core of our business is the talent on our teams, and we are committed to taking care of them so they can deliver great experiences to our residents.

In addition to an award-winning culture and amazing work spaces, Bozzuto offers a wide range of programs to support the overall health of you and your family.

Our benefits take into consideration everything from career development, retirement, family matters and health and wellness.

Working on our team and in this position, you can expect :

• Competitive compensation. Salary range : $100,000 $130,000
• Health & Wellness benefits. We offer coverage for medical, dental, and vision, including access to the best doctors at an affordable price.
• Paid Leave. We provide 20 days of paid time off plus holidays.
• Retirement planning. We offer a 401k program with a company match.
• Tuition Reimbursement. Plus many other programs to support career development and growth.

Bozzuto is proudly an Equal Opportunity Employer EOE / M / F / D / V.

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