Senior Lead Generation Marketing Manager
A company is looking for a Senior Lead Generation Marketing Manager to drive marketing strategies focused on customer acquisition and retention.
Key ResponsibilitiesDevelop, execute, and optimize multi-channel lead generation campaignsMonitor and analyze marketing funnels to improve conversion ratesManage relationships with external vendors and ensure compliance with industry regulationsRequired QualificationsBachelor's degree in marketing, business, or a related field;
MBA preferred6-8 years of experience in direct-to-consumer marketingProficiency in marketing automation platforms and analytics toolsStrong project management skills with the ability to handle multiple projectsTrack record of managing direct response campaigns across various channels
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