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Sales and Marketing Coordinator

Sales and Marketing Coordinator

The Bradford - Senior LivingBloomfield Hills, MI, US
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Overview

The Bradford Senior Living is hiring a Sales and Marketing Coordinator! The Bradford is a Cardinal Senior Living community located at 2080 S Telegraph Rd, Bloomfield Hills, MI.

Benefits

  • Salary—The Bradford offers competitive wages with a yearly performance merit program. When members of our team go above and beyond, we like to recognize their performance.
  • Benefits—We offer eligible employees a competitive benefits program to include : Weekly Pay; Medical, Dental and Vision plans for you and your family; Voluntary Benefits including Life Insurance, Short Term Disability Insurance, etc.; Paid Time Off; Paid Holidays; 401(k) with Company Match

The purpose of the Sales and Marketing Coordinator is to assist in coordinating inquiries, tours, and admissions in order to assure resident and family satisfaction.

Essential Functions – Job Duties

  • Identify and screen prospective residents in both the acute and community settings and respond to inquiries by potential residents, family, or placement agencies. Follow up on all referrals / inquiries for perspective residents in a timely manner.
  • Coordinate internal and external sales processes consistent and aligned with the Cardinal Senior Living Marketing plan.
  • Collaborate with the marketing team to identify improvements and develop solutions to address occupancy challenges.
  • Schedule and conduct all tours, meet with potential residents and their families to determine needs, provide solutions, overcome objections, and plan for move-in.
  • Inspect available room prior to tours for their presentability.
  • Work with Director of Wellness and Executive Director to ensure appropriateness of admissions.
  • Work with residents and families on the beginning stage of admission process to ensure efficiency of addressing their needs.
  • Responsible for all census development and maintains census requirements as defined by budget.
  • Communicate with Executive Director daily regarding census, referrals, and admissions.
  • Act as liaison between The Bradford and family members during the pre-admission and admission process.
  • Upon admission, refer family members to appropriate Department Manager depending on specific need.
  • Provide move-in and new resident information to appropriate team members.
  • Responsible to ensure the completion of admission paperwork with the responsible party, family member, power of attorney or resident upon admission.
  • Ensures the admission packet is completed in a timely manner (within 24 hours of admission) and that all forms are presented in a neat and organized manner.
  • Prepares, maintains, and updates admissions forms packet and instruction booklet for staff to use.
  • Develop and maintain effective professional relationships with referral sources including hospital discharge personnel, Executive Directors, other healthcare centers, physicians, clinics, rehabilitation centers and home care agencies.
  • Responsible to determine details which need to be accomplished to re-market the room (eg. walls patched and painted, carpet cleaned, curtains cleaned). Works Maintenance staff to see that repairs are finished in a timely manner.
  • Assist and complete other projects as assigned by Executive Director and Operations Director.
  • Secondary Functions – Job Duties

  • Attend and participate in all meetings including marketing meetings, staff meetings, projects, special events, committees, and mandatory training as appropriate.
  • Maintains knowledge of regulations and Cardinal Senior Living Standards to initiate and develop improved operations.
  • Establishes and maintains relationships and contacts with various clubs, community organizations, and groups, give presentations as needed and act as representative of Cardinal Senior Living.
  • Assists in coordination of special events for Cardinal Senior Living and the local community.
  • Maintains professional affiliations and enhances professional growth and development, keeping abreast of latest trends.
  • Follow all applicable state regulations.
  • Education & Knowledge Requirements – Specific Education, Certification, And Licensure

  • Valid Driver's License
  • High School Diploma or equivalent.
  • Must be at least eighteen (18) years of age.
  • Two (2) years' experience in a customer service-oriented profession.
  • Two (2) years directly related experience working with the admissions, marketing, and / or sales.
  • Essential Job-Related Experience / Abilities

  • Ability to carry out admissions functions for a senior living environment.
  • Working knowledge of referral process, reimbursement programs, personal care home regulations, admissions, and discharge procedures.
  • Excellent customer service and speaking / presentation skills.
  • Computer experience in Microsoft Excel, Word, and Outlook, etc.
  • Ability to interpret complex standards and regulations and write concise reports and histories.
  • Able to lift, bend, stoop, push, pull supplies, or furniture up to 50 pounds (may need to ask for assistance at times).
  • Able to complete the functions necessary to transport a resident in a wheelchair.
  • Preferred Job-Related Experience / Abilities / Education

  • Bachelor's Degree in a related field of study or equivalent combination of education and directly related experience is preferred
  • Basic understanding of medical conditions, medications, and functional status for the population related to skilled and rehabilitation services.
  • Cardinal Senior Living LLC is an Equal Opportunity Employer.

    Seniority level

  • Entry level
  • Employment type

  • Full-time
  • Job function

  • Marketing and Sales
  • Industries

  • Hospitals and Health Care
  • J-18808-Ljbffr

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