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Analyst, Engagement
Analyst, EngagementWarner Bros. Discovery • Atlanta, Georgia, United States
Analyst, Engagement

Analyst, Engagement

Warner Bros. Discovery • Atlanta, Georgia, United States
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This job is with Warner Bros. Discovery, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your New Role…

The Analyst, Engagement, will play a pivotal role in analyzing CNN Digital’s audience behavior and engagement

trends. This role supports the Senior Manager of Engagement Analytics and partners closely with cross-functional

teams to deliver insights that drive strategic decisions and deepen user engagement across CNN’s digital

platforms.

We’re seeking a curious, detail-oriented analyst with a passion for storytelling through data. The ideal candidate

will have experience working with digital analytics tools, building visualizations, and translating complex data into

clear, actionable insights that inform product development and audience strategies.

Your Role Accountabilities...

  • Collaborate with product, subscriptions, audience development, editorial, and newsgathering teams to

understand business needs and deliver insights that inform product design, content programming, and

platform engagement strategies.

  • Support the Senior Manager of Engagement Analytics in tracking and analyzing key engagement KPIs.
  • Leverage CNN’s suite of analytics tools to produce impactful presentations, dashboards, and reports that
  • answer stakeholder questions and guide decision-making.

  • Provide analysis to support product initiatives, audience growth strategies, and subscription performance,
  • collaborating with the broader Data, Analytics, Research & Testing teams.

  • Gather reporting requirements and develop scalable data solutions, including dataset management and
  • data transformation pipelines to improve efficiency and accuracy.

  • Contribute to experimentation and A / B testing efforts, helping teams interpret results and refine
  • hypotheses.

  • Monitor and surface emerging engagement trends across platforms, identifying opportunities to improve
  • user retention and deepen loyalty.

    Qualifications & Experience...

  • Minimum 1 year of experience in digital analytics, audience insights, or a related field.
  • Proficiency with digital analytics tools such as Adobe Analytics, Google Analytics, or similar.
  • Experience with data visualization platforms like Tableau, Domo, Looker, or Power BI.
  • Proven storytelling skills with the ability to synthesize data from multiple sources into actionable insights.
  • High attention to detail and accuracy in compiling and analyzing data.
  • Advanced Excel and PowerPoint skills for reporting and presentation.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • A strong sense of curiosity and a desire to understand the “why” behind user behavior.
  • Preferred...

  • Bachelor’s degree or higher in Marketing, Data Analytics, Data Science, or a related field.
  • Familiarity with digital tagging and data collection methodologies.
  • Experience with ETL processes and data transformations.
  • Working knowledge of Snowflake, SQL, Python, or R for data querying and analysis.
  • How We Get Things Done…

    This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at

    www.wbd.com / guiding-principles /

    along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

    Championing Inclusion at WBD

    Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

    If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and / or recruitment process, please visit our

    accessibility page

    for instructions to submit your request.

    In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and / or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range : $62,300.00 - $115,700.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

    ]]>

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