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Creative Director

The Potter's House
Dallas, Texas, US
Full-time

The Creative Director directly leads a group of highly skilled creatives. This position requires that you manage and guide creative development with internal ministries, departments, vendors, and external partners working on high-level projects directly with the Marketing, Digital, and Information Technology Project Managers.

The Creative Director must be a great leader with the ability to maximize the talents of their team. This position reports to the Executive Director of Digital Marketing.

The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have.

Duties & Responsibilities : Responsibilities include but are not limited to :

  • Lead the creative team and report directly to the Executive Director of Digital Marketing.
  • Lead and review the work of the creative teams for all web, print, and digital marketing collateral.
  • Spearhead and manage content strategy for both small and large projects, harnessing brand design, copy, art, and digital technology.
  • Collaborate with the marketing and sales departments in developing marketing plans, analyzing results, and identifying opportunities.
  • Develop internal marketing campaigns that translate objectives across business units into clear and motivating creative strategies.
  • Analyze brand tracking, market trends, consumer needs, and the competitor landscape.
  • Meet budget requirements by forecasting and managing expenses.
  • Supervise a cross-functional team of graphic designers, copywriters, social-media experts, photographers / videographers, and project managers in the strategic development of messaging and deliverables.
  • Responsible for seeing all projects through to completion from concept and design to production.
  • Prioritize work and resources across engagements, based on short- and long-term needs, and develop schedules by collaborating with designers, copywriters, and production artists.
  • Conduct brainstorming sessions with the creative team, maintaining strategic thinking to develop innovative and actionable initiatives in a fiscally responsible manner.
  • Review and approve art and copy developed by the team, ensuring that deliverables address marketing goals and challenges effectively.
  • Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for sophisticated audiences.
  • Oversee the presentation of final concepts and obtain approvals for deliverables.

Basic Qualifications :

  • Bachelor’s degree (or equivalent) in marketing or business.
  • At least 10 years of relevant experience, with seven or more years as a creative director in an agency or corporate setting.
  • 5+ years of related experience as a Creative Director or similar senior-level position.
  • Experience in project management, with a focus on creative direction.
  • Experience as a copywriter, graphic designer, or production artist.

Preferred Qualifications :

  • Experience in creating marketing / advertising campaigns from developing the vision and messaging platform to overseeing production on time and within budget.
  • Experience in creating integrated content across all marketing channels : digital, social media, paid media, mobile, offline, and print.
  • Proven ability to develop successful concepts.
  • Proficiency in leading a team of diverse, talented creatives.
  • Strong creative vision, with an eye on business objectives.
  • Benefits :
  • 401(k)
  • 401(k)
  • 401(k) matching
  • Dental / Vision insurance
  • Employee assistance program
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Tuition reimbursement

Schedule :

  • 8-hour shift
  • Days and hours may vary.

This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by their supervisor.

Such tasks shall be capable of being performed with reasonable accommodation, if necessary, that does not impair a business necessity or impose an undue business hardship and without presenting a direct threat to the safety to the applicant or others.

Job Type : Full-time

Ability to Commute :

Dallas, TX 75236 (Required)

Ability to Relocate :

Dallas, TX 75236 : Relocate before starting work (Required)

Work Location : In person

J-18808-Ljbffr

6 days ago
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