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Market Intelligence Manager
Market Intelligence ManagerJMT • Allentown, PA, US
Market Intelligence Manager

Market Intelligence Manager

JMT • Allentown, PA, US
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Market Intelligence Manager

Johnson, Mirmiran & Thompson is a dynamic, 100% employee-owned consulting firm of more than 2,400 professionals that provides a full range of multi-disciplined engineering, architecture, information technology, and related services to public agencies and private clients throughout the United States. JMT, is currently ranked #50 on Engineering News-Record's list of the Top 500 Design Firms.

We are seeking a Market Intelligence Manager to lead our newly developed market research team. This team is responsible for the collection, analysis, and interpretation of market and industry data to support decision-making and build competitive advantage. This role includes leading the development of analytical frameworks and data visualization tools as well as reporting to senior leadership and collaboration with internal teams throughout the organization. The Market Intelligence Manager will be responsible for the day-to-day management of research analysts and support staff. This position reports to the Chief Strategy Officer and includes close collaboration with the Chief Marketing Officer and members of the firm's senior management team.

This position offers the flexibility to be based at any of our JMT locations throughout the company.

Essential Functions and Responsibilities

  • Lead processes for gathering quantitative and qualitative market and competitor intelligence for identified industry growth categories.
  • Gather and evaluate relevant market, client and competitor information to review market position and determine threats and opportunities.
  • Develop methods to conduct market research to identify trends affecting the industry in all relevant areas including political and legal to identify opportunities for growth.
  • Utilize Artificial Intelligence tools to automate data collection and analysis, uncover hidden patterns in large datasets, monitor social media for sentiment and trends, and create predictive models to forecast market shifts and customer behavior.
  • Develop models to analyze data to track campaign performance and provide insights for improvement.
  • Manage processes to turn data into insights while synthesizing and clearly communicating analysis, both written and verbal.
  • In support of senior decision makers, lead the development of market / business plans and recommendations based on the data, analysis, and interpretation.
  • Develop methods and processes for gathering, tracking, and reporting competitive intelligence to support the entire cycle of marketing and business development by assessing federal, state, and local budgetary and spending analysis, providing data and insights, and identifying leads.
  • Analyze data from internal and external source systems and identify trends and processes as they relate to reporting and tracking marketing metrics.
  • Provide ad hoc analytical support to drive actionable decision making and support strategic planning and operational measures.
  • Work with senior level staff, business unit leaders, strategic planners, and business development staff to provide guidance and support staff for market research, strategic plans, market strategies, and other relevant services.
  • Manage market research projects and reports and data visualization for internal use.
  • Manage the compilation and production of sales and marketing reports applying concepts applicable to AEC Industry to calculate firm trajectory.
  • Direct supervision of a small team of research analysts and support staff.
  • Manage external market research vendors and consultants.

Nonessential Functions and Responsibilities

  • Perform other related duties as assigned
  • Required Skills

  • Industry Knowledge / Business Acumen . Knowledge of federal, state, and local markets in the AEC industry and marketing in general through past work experience. Understanding of business operations of professional services firms. Proficient in reviewing publicly available government information such as capital improvement plans, budgets, expenditure data, contract award information, and similar.
  • Software / Data . Strong computer skills, including proficiency in Microsoft Excel and Power BI. Knowledge of and experience with sam.gov, Deltek / GovWin, and similar data aggregators. Experience using AI to streamline research design and to expedite identification of growth opportunities.
  • Technical Skills . Proficiency with market research methodologies and data analysis tools.
  • Customer Service . Dedication to outstanding customer service for internal clients and teammates. Ability to work cooperatively in a cross-functional environment.
  • Communication . Exceptional verbal and written communication skills. Advanced editing skills.
  • Critical / Strategic Thinking . Analytical thinker with strong technical skills and the ability to make recommendations based on data insights. Ability to analyze complex issues, interpret, and communicate them in a concise, understandable format to multiple audiences.
  • Curiosity . Self-motivation, curiosity, and creativity and can work productively in a rapidly changing environment.
  • Organized / Detailed . Highly organized, efficient, and detail-oriented with the ability to maintain standards for quality of work.
  • Independent . Initiative-taker with the ability to adapt and thrive in a demanding environment with minimal direction. Ability to ask for help when needed.
  • Project Management . Solid project management and prioritization skills.
  • Required Experience

  • Bachelor's degree in related fields such as business administration, finance, marketing, information science, statistics, or other.
  • AEC industry experience supporting AEC professional service / consulting firms is highly preferred.
  • 8-10 years of market intelligence research experience.
  • Experience working in an office environment and independently.
  • Work is performed within a general office environment. Work is generally sedentary in nature, but may require occasional standing and walking. Lighting and temperature are adequate and there are no hazardous or unpleasant conditions caused by noise, dust, etc. within the office environment.

    Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other characteristic protected by state or federal law.

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    Market Manager • Allentown, PA, US

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