Creative Strategist, Influencer Marketing Job at Small Girls PR in Los Angeles

Overview

Small Girls PR is growing and we are looking for a Creative Strategist to join our influencer marketing team working primarily with household-name beauty brands. This role can be based in either our NYC or LA office, working two days a week in the office on a hybrid schedule.

How you'll make an impact

• Support the digital team in the day-to-day execution and organization of paid and earned influencer partnerships and lead day-to-day client communications.
• In partnership with junior staff, oversee all administrative tasks relating to the client (e.g. activity reports, client agendas, meeting schedules, etc.).
• Assist with team-wide project management to create and manage timelines, report on daily action items, and organize team materials for efficiency and effectiveness.
• Execute paid and earned influencer campaigns : conduct research and influencer audits, identify influencers & develop list builds, manage dashboards, conduct outreach, negotiate influencer rates and deliverables within budget, and track / report on placements.
• Conduct regular social listening to identify reactive opportunities, develop recommendations, and liaise with clients to gain approval to execute.
• Manage the account payables process, receiving influencer invoices and ensuring payment to partners.
• Participate in client calls and communications including influencer recommendations, campaign updates and client approvals.
• Establish and manage relationships with influencers, agents and vendors to build and diversify your rolodex.
• Exercise sound judgment in allocating spend to meet deliverables and client KPIs within budget and deadlines, aiming for share-worthy campaigns.
• Contribute new, creative concepts to agency and client brainstorms for your accounts and assist on others as needed.
• Mentor and oversee junior staff on execution of work.

Qualifications & Experience

Why You'll Love Us

At Small Girls PR, fairness and equity are important factors in our hiring process. We have a salary threshold to ensure equitable compensation. Salary range for this role : $68,640.

We are an equal opportunity employer. We encourage applicants from diverse backgrounds and experiences to apply.

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