At Revlon, we create beauty innovations for everyone that inspire confidence and ignite joy every day.
Breaking beauty boundaries is in our company’s DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), Revlon has provided consumers with high-quality product innovation, performance, and sophisticated glamour.
Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand.
Today, Revlon resiliently continues its legacy as a leading global beauty company. Our diverse portfolio which consists of some of the world’s most iconic brands and product offerings in color cosmetics, skin care, hair color & care, personal care, and fragrances is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels.
These brands include Revlon, Revlon Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more.
We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers.
We are Revlon, together, transforming beauty.
Position Overview :
Develop the channel / customer and category / brand strategies leveraging consumer, category, and shopper insights to drive growth of Revlon’s Beauty, Personal Care, and Ecommerce businesses.
Lead insight engagement between the Customer, the Sales team, and HQ resources to build 3-year Joint Business Partnerships between Revlon and the Customer.
Major Duties :
- Acts as the Strategic insight lead for assigned categories for Revlon’s family of brands
- Leverages consumer, category and shopper insights to build and tell compelling stories aimed at influencing category and brand decisions
- Deliver best in class analytics and recommendations to drive sales, share, and profit
- Lead category advisor initiatives through collaboration with Customer and internal Insights teams
- Expand the use of shopper insights throughout the organization
- Develop and present category growth opportunities to Revlon’s key Customers
- Manipulate / Process large data sets and interpret results to provide in-depth and advanced interpretation of shopper behavior and category / brand dynamics
- Make distribution, pricing, and promotional recommendations that achieve category and brand objectives
- Lead competitive market analysis work and bring recommendations to the Sales Leadership team
- Monitor marketplace trends and develop recommended strategies to address
- Analyze business performance, assist in ROI analysis, and provide recommendations on plan improvement opportunities
- Drive achievement of POS Share, Net Sales, and EBITA targets annually
- Play a lead role in building the annual business plan based upon analytical review of historical and competitive data and strategic direction for the brand and customer
- Work with Sales Leadership Team in developing annual growth targets
- Support / Lead complex negotiations utilizing all available insights to support Revlon’s position
Experience :
6+ years of progressive experience in Beauty Care / CPG / Retail
Knowledge & Skills Required :
- Strong analytical and storytelling skills
- Expert in Syndicated Data (IRI, Nielsen) and subsidiary tools within these data portfolios
- Experience customer loyalty databases
Education :
Bachelors Degree, MBA Preferred
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