Public Relations Manager
About LiveSwitch :
LiveSwitch is a leading communications platform provider with innovative live video products that transform how people and businesses perform their work.
LiveSwitch clients include small businesses to large global, Fortune 500 companies across multiple industries.
About the Role :
As public relations manager, you will play a crucial role in shaping and maintaining the public image of LiveSwitch. You will be responsible for building and maintaining media relationships, securing impactful media placements to increase our brand visibility, and developing and executing strategic PR campaigns.
This is an excellent, junior-level opportunity for someone coming out of school or with just a few years of experience.
The person in this position will also serve as publicist to our chairman, entrepreneur Brian Hamilton, who is best known for founding Sageworks (now Abrigo) and Inmates to Entrepreneurs, and starring on Free Enterprise on ABC.
An advocate for small businesses, Hamilton’s articles have appeared in outlets such as The Wall Street Journal, USA Today, Fortune Magazine and U.
S. News. He has been interviewed by Good Morning America, CNBC, Fox Business, MSNBC, and other networks.
The ideal candidate will possess exceptional communication skills and will be a strategic thinker with a creative mindset.
Responsibilities :
Media relations - Cultivate and maintain strong relationships with national, local and trade media outlets and journalists.
Pitch compelling story angles to media outlets, securing media placements in top-tier publications, online platforms, and broadcast channels.
- Community engagement - Foster connections with local and national organizations. Book and manage speaking engagements.
- Content creation - Generate and edit compelling content for various platforms, including social media and websites.
Qualifications :
- Bachelor's degree with a strong academic record (cumulative GPA of 3.7+ is required)
- 0-5 years of relevant work experience (internships count!)
- Very strong written and verbal communication skills
- Comfort meeting and exceeding individual goals such as daily outreach targets and monthly media placements
- Demonstrated leadership experience
- Ability to work independently
- Demonstrated success in securing media placements and experience working in a startup environment are a plus
This is a full-time, salaried position with benefits. The role is hybrid (remote + in-office) and our office is located in Holly Springs, NC.