A company is looking for a Director of Marketing to lead B2B and B2B2C marketing efforts for their online ordering platform.
Key ResponsibilitiesOversee strategic marketing initiatives for the online ordering platform, including customer acquisition and performance monitoringManage marketing efforts for the channel partner program and ensure consistent messaging across all marketing channelsLead a team of marketing professionals, managing the budget and analyzing the effectiveness of campaignsRequired QualificationsBachelor's degree in Marketing, Business Administration, or a related field;
MBA preferred3+ years in a leadership role, preferably in the SaaS and SMB spaceExperience with digital marketing, traditional OOH marketing, and brand buildingProficiency with analytics tools and experience with CRM and marketing automation platformsAbility to operate as a mini-CEO, driving strategic decisions for the business unit
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