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Marketing Business Analyst (Irving)
Marketing Business Analyst (Irving)Motion Recruitment • Irving, TX, US
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Marketing Business Analyst (Irving)

Marketing Business Analyst (Irving)

Motion Recruitment • Irving, TX, US
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Motion recruitment has partnered with a retail client and seeking a Marketing Business analyst for a long-term contract to hire opportunity.

Location : Fully onsite in Irving, TX

Duration : 6+ Month Contract to hire

Type : W-2 Contract Only C2C, third-party, or sponsorship arrangements are not supported at this time.

Interview : Onsite.

Overview;

Our client is seeking a Marketing Business Analyst to join a high-visibility initiative that is transforming how promotions and marketing programs are managed across all business channels. The company has recently implemented a new enterprise promotions system, consolidating all merchant and vendor promotions into a single platform used across in-store, online, and emerging digital experiences.

As the organization shifts from simple offers to complex stacked promotions, the Business Analyst will play a critical role in bridging business strategy and marketing execution. This position requires a detail-oriented professional who can document business rules, translate marketing objectives into actionable programs, and collaborate cross-functionally to ensure successful rollout and optimization of growth initiatives.

Required Skills & Experience

  • Bachelors degree or higher, ideally in Business, Marketing, Program Management, or a related field
  • 4+ years of experience in growth-focused roles such as Growth Strategy, Strategy & Operations, Field Marketing, Market Leadership, or Consulting
  • Proven ability to work cross-functionally and deliver measurable business results
  • Prior experience at high-growth B2C eCommerce companies, online marketplaces, or growth-oriented divisions within larger brands
  • Strong background in marketing operations, campaign management, or promotions systems preferred
  • Excellent analytical and communication skills with strong attention to detail

What You Will Be Doing

  • Translate business and marketing objectives into tactical growth and promotional programs that drive user acquisition, engagement, and retention
  • Collaborate with Marketing, Analytics, Product, and Operations teams to define and document promotion logic, stacking rules, workflows, and performance metrics
  • Develop business requirement documents (BRDs), functional specs, rule matrices, and other documentation to support promotional campaign setup and execution
  • Manage complex, multi-channel marketing initiatives from concept through launch, ensuring cohesive customer experience and alignment with business goals
  • Partner with Analytics to track initiative performance, interpret data, and generate insights for continuous improvement in ROI, CAC, and retention
  • Build and present business cases for high-priority marketing and promotional initiatives to secure leadership buy-in and resources
  • Drive consistency, scalability, and process improvement across promotional and marketing operations
  • Support rollout of multi-layered (stacked) promotions, enabling multiple offers to run simultaneously while maintaining operational accuracy and marketing impact
  • Ideal Candidate Attributes

  • Operates comfortably at the intersection of marketing strategy and technology
  • Thrives in fast-paced, high-visibility environments with executive oversight
  • Exceptionally organized and detail-oriented, with strong documentation skills
  • Adept at turning complex or ambiguous requirements into clear, actionable plans
  • Passionate about customer engagement, marketing innovation, and data-driven growth
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    Marketing Analyst • Irving, TX, US

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