Art Director, Content & Social Media Focus

VML is seeking a content-focused Art Director with strong design skills, a strong creative mindset and proven background to join our world class creative team on a top 50 client within the military category.

We're looking for someone with excellent storytelling skills, able to deliver consistently high-level social and digital-space work in both long and short forms.

The nature of the work will often require a documentary feel, but sometimes a more branded feel, depending on the project.

The ideal fit will be someone who possesses a talent for applying visual finesse that will transform great ideas into award-winning creative content of all types.

You’ll work independently as well as collaboratively with others from the creative team. You’ll be involved in an array of client projects, ranging across social, film content design and digital realm projects, including web and apps.

Client relationship and presentation skills are expected.

Interested in learning more about this job Scroll down and find out what skills, experience and educational qualifications are needed.

What you'll do :

• You’ll be a channel-agnostic visual storyteller, but channel-deliberate in the way you tell those stories. You’ll be involved in the identification of unique opportunities and the planning required to make them reality.
• You’ll be involved in the execution of a significant regular volume of social media placements, working with other creative and production partners to create a consistently elevated product that delivers impact and spurs engagement.
• You’ll maintain an expertise in how content should behave from platform to platform, becoming a trusted voice for the creative team and for the brand.
• You’ll pivot between the creation of social content, website content, apps content and long form film-style storytelling.

Social content represents a significant workstream, but there are many opportunities associated with this role.

You’ll be involved in the creation of digital content including content related to the brand’s website. You will operate with knowledge and expertise within digital spaces, taking web best practices into account.

How you’ll operate :

• You’ll concept and collaborate on multiple digital and social content tactics with creative teams and other content creators.
• You’ll collaborate with adjoining disciplines to contribute to the translation of the client's vision into a content roadmap that guides our agency.
• You’ll craft original content-focused concepts, based on an established and unique brand voice / tone and strategic messaging.

Collaborate with other creatives and cross-discipline partners from concept to execution.

• You’ll fully embrace the brand’s tone and manner, becoming a student of its nuances and evolving into an important brand voice.
• You’ll utilize both custom-captured and existing assets to develop brand-relevant graphics, videos and other content focused on engaging social-first communities.
• You’ll utilize trend insights to proactively pitch content ideas that drive our client’s brand forward.
• You’ll live our company values of connecting meaningfully and approaching positively; inspiring both clients and co-workers through excellent work, a positive attitude, and good communication.

What you'll need to be successful :

• Current credibility as an Art Director / designer with 3-5 years of background in demonstrated social media design. Film content design should also be a focus.
• Portfolio with successfully launched client projects and concepts across digital, social, and branded entertainment.
• Hands-on proficiency in the tools and skills needed for a premium Art Director / designer. Motion graphics and animation skills are definitely a plus.
• A working understanding of Information Architecture and content matrices, as well as solid working knowledge other web best practices.
• The ability to bring original thinking and concepts to life in the social space or any space; not just beautiful images or styling that are solely aesthetically pleasing.
• Solid understanding of creative development-from working with Strategy to draft briefs to executing social and both long and short-form content-focused deliverables.
• Hands-on experience with content management systems, digital asset managers, and other content automation tools. Advantageous if experienced with consumer data platforms.
• Ability to handle a high-volume environment with rapid turnaround times and manage multiple tasks and project details.
• Experience in government, military or related category is a plus.
• Practiced time management skills and a strong work ethic.

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