Senior Product Manager, Marketing Technology

Senior Product Manager, Marketing Technology

Company Description

Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.

Etsy is the global marketplace for unique and creative goods. We build, power, and evolve the tools and technologies that connect millions of entrepreneurs with millions of buyers around the world.

As an Etsy Inc. employee, whether a team member of Etsy, Reverb, or Depop, you will tackle unique, meaningful, and large-scale problems alongside passionate coworkers, all the while making a rewarding impact and Keeping Commerce Human.

Salary Range

$149,000.00 - $193,000.00

What’s the role?

We are looking for a Senior Product Manager with marketing / marketing technology experience to lead product development for a group of talented engineers who manage user data and marketing campaign data.

As the Senior PM, you will be responsible for creating a strategy, a plan with dependencies and key dates to reach marketing goals.

This role includes a heavy amount of execution and project management to drive the success of your strategy with many stakeholders.

Do you find joy in breaking down complex problems? Are you known to take initiative and thrive in fast-paced environments?

Do you nerd out about communication tools? If so, this could be the perfect match.

This is a full-time position reporting to the Group Product Manager, Marketing Technology. In addition to salary, you will also be eligible for an equity package, an annual performance bonus, and our competitive benefits that support you and your family as part of your total rewards package at Etsy.

For this role, we are considering candidates based in the United States. Candidates living within commutable distance of Etsy’s Brooklyn Office Hub or in the San Francisco Bay Area may be the first to be considered.

For candidates within commutable distance, Etsy requires in-office attendance once or twice per week depending on your proximity to the office.

Etsy offers different work modes to meet the variety of needs and preferences of our team.

What’s this team like at Etsy?

• We support Performance Marketing and service over 90M buyers and 7M sellers.
• We work closely with marketing managers, machine learning teams, ad agencies, and industry ad leaders like Google, Meta, and Apple.
• An exciting goal for our team is to optimize our product catalog and infrastructure that we send to various platforms, aiming to help marketing spend as efficiently as possible.

What does the day-to-day look like?

• Facilitating brainstorming sessions with a cross-functional group.
• Prioritizing your roadmap consistently based on impact, risk, and urgency. Communicating commitments to your stakeholders.
• Workshop complex experiment design with analytics and marketing.
• Work with marketing, legal, and design on pioneering ad product optimizations.
• Collaborate with Google ML and Etsy ML teams to extract insights.
• Manage Google Partnership and provide feedback for improvements.
• Partner closely with Marketing Leads, analytics, and engineering to define a compelling long-term vision for campaign and product structure.
• Designing OKRs for new tracks of work.
• 1 : 1s with your manager who helps you prioritize.

Qualifications

• Deep marketing background including an analytical mindset for measuring a wide range of tactics : CPCs, ROAS, CPI, CPMs.
• Experience on high-impact projects with complex stakeholders.
• Experience with complex experiments with various dependencies and limitations.

Additional Information

What's Next

If you're interested in joining the team at Etsy, please share your resume with us and feel free to include a cover letter if you'd like.

We value individuality and variety.

Our Promise

At Etsy, we believe that a diverse, equitable, and inclusive workplace furthers relevance, resilience, and longevity. We encourage people from all backgrounds, ages, abilities, and experiences to apply.

Etsy is proud to be an equal opportunity workplace and is an affirmative action employer.

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