Public Relations Specialist

We are changing FINANCE to finance CHANGE!

Climate First Bank is a Florida Benefit Corporation, state chartered, FDIC insured commercial bank. With now three physical branches in St Petersburg, Winter Park and Mount Dora and one digital branch, we are offering a full suite of banking products including personal and business banking and loan products (solar, residential, commercial, SBA and more).

We are passionate about the environment, social issues and overall leaving our communities and the world better than we found it.

We want YOU to help us on this mission and are looking for exceptionally hard-working, passionate and bright new team members.

We are a team of growth focused, goal-oriented and competitive individuals. We collectively work hard to achieve our mission and growth-related milestones and continue to set and exceed new goals almost daily.

We love what we do, and we love working with people who are just as excited about our objectives as we are!

Come join our marketing team as the Public Relations Specialist and take your career to a level unattainable in a traditional bank environment! The Public Relations Specialist will be the driving force behind shaping the Bank's brand reputation.

You will be responsible for creating and executing innovative PR campaigns that engage audiences and drive the Bank's mission forward.

This role will be pivotal in enhancing the Bank's presence in Florida and nationwide.

The Public Relations Specialist position is a hybrid position that, while primarily performed remotely, requires a presence in our key markets to effectively perform job-related duties.

Candidates must be local to the Central Florida or Tampa Bay area to be considered. Please send a resume to apply.

Job Responsibilities :

Press Releases - Identify and spotlight newsworthy stories and opportunities for media coverage. Identify industry trends to leverage for PR purposes.

Assume primary responsibility for fact-checking and securing appropriate reviews and approvals for content to ensure accuracy, completeness, and relevance.

Influencer and Partnership Relationships - Source influencers to build large scale brand visibility, promote brand trust and loyalty.

Create high-level metrics based on influencer content that go beyond the typical likes, follows, and shares. Cultivate relationships with Bank partners (such as 1% for the Planet, B Corp) to develop content and media opportunities that attract new audiences.

Thought Leadership - Cross-functional collaboration with leadership team to showcase our best work, all-star people, and company as thought and market leaders.

Identify appropriate recognition opportunities including individual and company awards.

• Strategy and planning - Produce and execute comprehensive PR strategies aligned with company goals and objectives. Develop and maintain a PR content calendar to ensure consistency.
• Media relations - Build strong relationships with future partners of media coverage and the key players in the banking and sustainability world.
• Analysis - Report on results and impact, including contributions to a monthly department report.
• Content Creation - Create compelling, persuasive content, to effectively communicate key messages and promote the Bank's initiatives (press releases, insights, blog posts, and opportunities to strengthen our reputation within the industry).
• Crisis and Reputation Management - Develop and implement a communication plan to address potential PR issues effectively, protect and defend the Bank's reputation, and maintain transparency through success and challenges.

Specific Requirements :

• Strong track record of PR for rapidly growing businesses.
• Experience with financial institutions preferred.
• Passion for sustainability, the environment and social justice.
• Bachelor's degree in Public Relations, Communications, Marketing, or a related field strongly preferred but other fields of study and relevant experience can be considered.
• Ability to develop and execute PR campaigns that align with overall business goals.
• A portfolio-a plus.
• A network of media contacts in Florida (and nationwide a plus!).
• Creativity and the ability to think outside the box.
• Experience managing ad-hoc PR challenge preferred.
• Ability and excitement to thrive in a fast-paced, deadline-driven, value-driven environment.
• Candidates must be excellent and effective communicators with the ability to interact with a wide range of individuals.

Exceptional verbal and written communication as well as interpersonal skills are mandatory.

• Resourceful, detail oriented and an extremely organized self-starter.
• Mission / values aligned. Possess the initiative to obtain education related to sustainability practices. Adopt and practice a commitment to social, economic, environmental, and racial justice.

Benefits :

• Competitive compensation
• Employer paid medical, vision and dental insurance
• Employer paid disability and life insurance
• 401k match
• Employee Stock Options
• Compelling incentive plans
• Employee only rates for certain loan products
• Working with an amazing team of dedicated and like-minded individuals!
• Being part of an exciting venture with amazing opportunities for growth and opportunities!

Physical Demands :

• Sustained standing and sitting.
• Frequent use of PC, including typing or sustained attention to monitor.
• Occasional lifting of basic office files or equipment up to 20 lbs.

Equal Opportunity Statement :

At Climate First Bank we truly believe that our people are our strength and the diverse talents they bring to our workforce are directly linked to our success.

Diversity and inclusion are at the core of our values and mission. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law.

In accordance with applicable law, we make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as any mental health or physical disability needs.

Equal Opportunity Employer / Disability / Veterans

E-Verify Statement :

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.

S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment.

Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.