Overview Marketing Specialist role at Doherty Enterprises. This field-based position reports to Operations and focuses on developing, tracking, executing, and monitoring Community Marketing programs. The role involves building brand awareness and local community connections through networking, fundraisers, relationship building, and grassroots marketing activities at the local level.
Responsibilities Partner with Operations leaders to plan and execute community connection and promotional activities.
Source, develop and support community connections and partnerships with local schools, non-profit organizations, businesses, and other community organizations.
Support and participate in restaurant community connection and promotional activities (will include some nights and weekends).
Ensure concept integrity and consistency in all local messaging and promotions.
Develop and distribute community concept collateral materials.
Main focus on Community Marketing, tracking and outreach and Marketing Department Assistance
Responsible for office mailings, sponsorship, fundraiser and youth incentive program management
Assistance with photoshoots and local events
Asset Management
Coordinate & develop PR strategy in partnership with Operations
Coordinate with Operations lead to finalize and proof outreach content, layout and pricing
Provide ROI analytics and other metrics to measure effectiveness of activities and budget spend.
Participate in cross-functional teams as needed
Qualifications Bachelor’s Degree in Marketing, Public Relations or a related field
1+ years field marketing experience in the Restaurant, Beverage, Hospitality, or Retail industry preferred
Graphic Design, HTML, Social Digital experience / proficiency a plus
Multi-unit / site support strongly preferred
Exceptional communication and presentation skills
Live local to our Long Island, Brooklyn, Queens, market
Self starter with a passion and flair for networking.
Fluent collaborator with the ability to build strong relationships and influence others.
Highly organized and detailed leader with an ability to prioritize, manage multiple projects and meet tight deadlines.
Creative thinker with hands on approach.
Food and beverage professional or enthusiast.
Strong professional presence, judgment and decision making.
General understanding of business principles.
Operating knowledge of and experience with personal computers, Microsoft Office, and typical office equipment (e.g. Telephones, copier, fax machine, Email, etc.)
Demonstrated proficiency in proofing and creating collateral materials and branding
Ability to work effectively both independently and collaboratively
Demonstrated Local Store Marketing expertise
Strong Social Networking presence, influence and know how
NO AGENCIES PLEASE
Employment details Employment type : Full-time
Seniority level : Entry level
Job function : Marketing and Sales
Industries : Restaurants
Additional job listings and location updates are not part of this description.
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Marketing Specialist • Syosset, NY, United States