Assistant Director, Marketing And Communications

University Of Denver - Assistant Director, Marketing And Communications

The Robert & Judi Newman Center for the Performing Arts strives to provide the highest quality performing arts experiences for the University of Denver and the Colorado community.

Each year, the Newman Center for the Performing Arts hosts nearly 500 events serving more than 100,000 people from the community.

The Newman Center's four stages feature performances of instrumental and vocal music from classical, alternative classical, jazz, pop, and countless world traditions, spoken theater, dance, and opera.

Presenting an eclectic, innovative, and entertaining mix of emerging artists and seasoned performers, the Newman Center works to expand and enrich the community's cultural experiences.

Make sure to apply with all the requested information, as laid out in the job overview below.

Position Summary

The Assistant Director of Marketing and Communications directs the Newman Center's overall marketing efforts, including the production of print and electronic advertising, social media content, and collateral materials specific to promotion of ticket sales, concert attendance, fundraising, education, community engagement programs, and other external relationships.

In addition, this position oversees public relations strategy and communications and works to develop the Newman Center brand through strategic communications with the media, ticket buyers, donors, and community constituents.

Essential Functions

• Develops, implements, and evaluates all marketing and publicity efforts for the Newman Center for the Performing Arts.
• Oversees the content creation and project management of Newman Center marketing and promotional collateral materials.
• Writes, edits, and proofs ad copy for Newman Center print and electronic advertising.
• Interfaces with media outlets to ensure timely placement of all advertising.
• Works closely with the Executive Director to develop goals and success metrics for sales and publicity strategy.
• Manages e-marketing and regular communications with patrons and the community.
• Oversees Newman Center web content and design.
• Oversees public relations strategy and implementation including communications with media, press releases, and social media strategy;

maintains an archive of press clippings and press coverage.

• Works with the Executive Director to develop the budget for marketing and PR initiatives; monitors the marketing and PR budget on a day-to-day basis.
• Manages one part-time assistant, student employees, interns, and other student experiential learning.

Knowledge, Skills, and Abilities

• High level of proficiency in Microsoft Office; working knowledge of publishing and graphic design software such as InDesign.
• Exceptional copywriting, editing, and proofing skills.
• Exceptional organizational and project management skills; ability to prioritize multiple overlapping projects and changing priorities.
• Ability to think strategically and follow through on operations with strict attention to detail.
• Self-motivated, team player who has the ability to work independently but also work well with others as part of a group.
• Ability to maintain a positive and professional demeanor in a fast-paced work environment.

Supervisory Responsibilities : Part-time assistant, work-study students, interns. May work with contracted design team or publicist as budget allows.

Required Qualifications

• 3-5 years of marketing and / or public relations experience, including experience supervising others at the manager level or above.
• Bachelor's degree OR equivalent professional experience in marketing, public relations, journalism, or comparable communications field from an accredited university or college.

Preferred Qualifications

• Previous professional experience with a performing arts organization.
• Previous professional experience in a university setting.
• Strong working knowledge of the Denver arts market and media.
• Strong working knowledge of national trends in arts marketing.
• Experience working with digital media and creating video content.
• Creative, energetic, and passionate about the performing arts.
• Advanced degree in a related field.

Working Environment

Standard office environment. Noise level is quiet to moderate.

Physical Activities

• Ability to sit in front of a computer for an extended period of time.
• Occasionally required to move about the office / campus.

Work Schedule

Monday - Friday, 8 : 00 a.m. - 4 : 30 p.m. Hours may vary based on event schedule and coordination with supervisor.

In accordance with the University's flexible work policy, this position is eligible to be considered for partial remote work.

Further details regarding this plan will be determined with the hiring manager and are dependent on the division and team specific needs.

Application Deadline

For consideration, please submit your application materials by 4 : 00 p.m. (MST) September 6, 2024.

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