Senior Managing Director, Communications + External Affairs

Senior Managing Director of Communications and External Affairs

Candidates should take the time to read all the elements of this job advert carefully Please make your application promptly.

About Flamboyan Foundation

Guided by the belief that all children deserve the opportunity to live a fulfilling life, the Flamboyan Foundation works to ensure every child in the US and Puerto Rico receives an outstanding education.

In Puerto Rico, we are focused on improving reading proficiency for students in the early grades and revitalizing the island by making strategic investments in arts, culture, and education.

Our work in Washington, D.C. centers on strengthening family engagement in schools and school systems across the country through trainings, fellowships, and school-based partnerships.

Role Overview

Based in Flamboyan’s Washington, DC office, the Senior Managing Director (SMD) of Communications and External Affairs is responsible for setting the vision, strategy, and long-term management of communications, branding, marketing, and external relations for the priorities of Flamboyan DC.

Specifically, they will craft and execute strategic communications strategies that increase public visibility of Flamboyan’s programmatic work, locally in DC and across the United States.

• The successful candidate will be responsible for ensuring consistency in all communications and marketing activities in DC and across the United States;
• promoting Flamboyan’s brand among multiple audiences; ensuring that Flamboyan’s message is distributed effectively across all channels (digital and traditional) and to targeted audiences;

and increasing constituent and media awareness of the vital role that REAL Family Engagement plays in student success.

The SMD, Communications and External Affairs will collaborate with team leads across the office to create messaging, secure speaking engagements, and help grow social media reach for Flamboyan as an organization as well as Flamboyan’s CEO and Board Chair and President and COO.

In addition to our impact priorities, the SMD is responsible for the overall strength of the Flamboyan Foundation brand in partnership with the SMD of Communications based in our Puerto Rico office.

Together, they partner to ensure an organizational cohesion that serves all internal and external constituencies including staff.

The SMD will partner with stakeholders across the organization to cultivate productive relationships and execute on communications and marketing priorities across internal teams.

This is a unique opportunity for a strategic communications leader to join a collaborative, caring, and inclusive team and design a communications and marketing strategy to help Flamboyan amplify its impact in Washington, DC, and nationwide.

The ideal candidate is deeply rooted in equity, brings an open, transparent, asset-based, and uplifting approach to management and teamwork, and has an authentic and unwavering commitment to Flamboyan's mission.

Job Responsibilities

• Develop and implement a vision and strategy for Flamboyan’s marketing and communications (including roles, goals, and metrics) to help build public visibility and awareness of REAL Family Engagement in alignment with organizational objectives.
• Develop and lead a press and media strategy focused on increased brand awareness; strategy should include designing media engagement strategy;

initiating media pitches and interviews; providing talking points and other materials as needed for senior staff; and responding to media inquiries quickly and effectively, ensuring our communications amplify our core values and commitment to equity.

Define a strong and relevant brand narrative and image as articulated by the organization’s mission, core values, value proposition, aspirations and impact.

• Foster a cohesive organizational look, feel, and tone across all communications channels and initiatives. This includes ensuring consistency of design standards, quality, and tone.
• Develop, implement, and optimize a social media strategy for Flamboyan, including Flamboyan’s Senior Leadership Team, and report out on results.
• Identify the organization’s communications and marketing related technology needs, and develop a roadmap, budget, and execution plan.
• Maintain a strong understanding of best practices, key trends, target market needs, and industry changes to inform future communication and marketing strategies.
• Foster and develop the reputation of Flamboyan as the leader in the education and family engagement spaces in DC and nationally.

Qualifications

• Bachelor's degree in strategic communications, marketing, or public affairs.
• 12-15+ years of related professional agency or in-house experience with a demonstrated track record of raising visibility and building credibility of mission-driven organizations.
• 5+ years leading a communications or marketing division and setting vision and strategy at an organizational level in an education, social service, or non-profit sector context.
• History of creating leading innovative, multi-strategy marketing and communications campaigns with demonstrated amplification of missions and brands that advance influence and impact.
• Experience building highly engaging owned media platforms and garnering earned media coverage in local, national, and / or trade contexts.
• Proven ability to lead organizational brand narrative development and adoption in collaboration with internal stakeholders.
• Track record of developing strong, collaborative partnerships with other executive leaders to drive organizational cohesion and deepened outcomes on work product.
• Excellent writing and presentation skills, experience developing and delivering external presentations.
• Strong and highly-accountable team leader, as demonstrated by history of creating diverse, inclusive, and engaged teams.
• Proven ability to break down silos and promote cross-functional communication and collaboration.

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