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Global Marketing Conference Manager (Charlotte)

Global Marketing Conference Manager (Charlotte)

Tanner Pharma GroupCharlotte, NC, United States
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Global Marketing Conference Manager

Company & Role Description

Founded in 2002, Tanner Pharma Group is a specialty service provider in the biopharmaceutical industry focused on improving patient access to medicines on a global basis. Tanner Pharma offers its biopharmaceutical partners a portfolio of four distinct service offerings that span the product lifecycle from clinical development to commercialization. With its global headquarters in Charlotte, North Carolina and offices in the United Kingdom, Switzerland and Ireland, Tanner Pharma is in a phase of rapid growth.

In this newly established role, the Conference Manager will collaborate across a variety of different teams to deliver impactful, industry-specific conferences that elevate brand visibility, foster engagement, and optimise lead generation. The position will play a critical part in the Marketing department, overseeing all aspects of the conference lifecyclefrom concept development to outreach, logistics, promotion and post-event analysis in support of Marketing and Business Development (BD). In addition to strong organisational skills and rigorous attention to detail, the ideal candidate must demonstrate the confidence and leadership to create, inspire, equip and train teams in the best practice of conference excellence.

Role Accountabilities

Expected Responsibilities for the Global Marketing Conference Manager are :

  • Manage cross-functional, Marketing-led projects from concept to completion.
  • Attend local and international events as required to support conference activities and represent the company (~25%).
  • Collaborate with BD and internal stakeholders to evaluate, prioritize and budget for global conferences, encouraging a drive for innovation and continuous improvement.
  • Serve as a strategic and tactical advisor to BD related to conference best practice, training and embedding new ways of thinking and working.
  • Manage and supervise all conference activities including, but not limited to, maintenance of the global conference calendar, alignment of stakeholders on messaging and success metrics, collaboration with the marketing team to ensure consistent branding and messaging across all conference materials and communications, social media outreach to optimise engagement, on-time and accurate registration, vendor negotiations, logistics coordination, booth design, speaking engagements and sponsorships.
  • Partner with logistics and supply chain to ensure Marketing collateral is maintained; review weekly reports against upcoming conferences and make decisions on replenishment, as needed.
  • Manage the capture, tracking and distribution of conference leads to BD in a timely manner, design and deliver targeted post-conference follow-up campaigns, report on event performance, ROI and key insights to inform future strategy and tactics.
  • Continuously refine processes to improve efficiency, reduce costs and increase event impact.
  • Remain informed on Marketing industry trends and recommend innovative approaches to conferences and engagements.

Desired Candidate Profile & Capabilities

Required :

  • 3-5 years in a role where a deep understanding of CRM functionality, features and user benefits has been gained, as well as a good working knowledge of sales and business processes
  • Minimum 1 years experience working in, or alongside, BD
  • Experience generating content and presenting it to key decision makers and stakeholders
  • Experience in project management, a plus
  • Familiarity and understanding of the pharmaceutical / biotech industry, a plus
  • Eligible candidates must have achieved a bachelors degree, at a minimum, from an accredited institution; preferred in a relevant field such as Marketing, Communications, Event Management, Business Administration or a related discipline
  • Working Conditions

  • Full-time, hybrid position based in Charlotte, NC with time spent working in the office and remotely.
  • Soft skills :

  • Enthusiasm for, and interest in, becoming a subject matter expert for conference engagement, management and execution
  • Comfortable coordinating and conducting training sessions to both small and large groups, generating necessary materials, preparing compelling agendas, identifying, measuring and monitoring relevant KPIs and metrics
  • Capable of adjusting priorities as business needs change
  • Has the drive to deliver exceptional customer experiences, coupled with a commitment to satisfy and exceed agreed service level commitments
  • Ability to forge and foster strong interpersonal relationships with a collaborative team spirit and a positive can-do mindset
  • Comfortable accepting and applying constructive feedback, as and when received
  • Is a self-starter who takes initiative to do the necessary without direct, daily supervision
  • Excellent verbal and written communication skills
  • Compensation & Benefits

  • Salary commensurate with experience
  • 401K
  • Health insurance
  • Attractive performance incentive plan
  • Vacation, Volunteer and paid sick leave
  • Tanner Pharma Groups Core Values : Everything we do at Tanner Pharma Group is dictated by our values. We take them very seriously, and we're proud of this unwavering commitment.

    Check out http : / / www.tannerpharma.com to view our core values and learn more about our company.

    Candidates may be required to organize reference calls upon request. Confidentiality will be respected. Additionally, Pre-employment drug and background screening will be required.

    Tanner Pharma Group is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected Veteran status.

    Job Type : Full-time

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    Global Marketing Manager • Charlotte, NC, United States

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