Senior Product Marketing Manager
VirtualVocationsLansing, Michigan, United Statesjob_description.job_card.30_days_ago
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- serp_jobs.job_card.full_time
job_description.job_card.job_description
A company is looking for a Senior Product Marketing Manager - Life Sciences.
Key Responsibilities
Develop and execute strategies for product launches, including market research, positioning, messaging, and sales enablement
Collaborate with product and sales teams to create compelling messaging and sales materials for life sciences
Maintain insights on buyer personas, market trends, and competitive landscape to inform product roadmap and planning
Required Qualifications
5+ years of experience in B2B SaaS product marketing or marketing within life sciences
Knowledge and experience in RWD / RWE, including EHR data
Ability to build and support positioning and messaging frameworks aligned with business goals
Strong analytical skills with an understanding of market conditions and customer needs
Able to operate effectively in a fast-paced, rapidly changing environment
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Senior Product Marketing Manager • Lansing, Michigan, United States
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