Senior Marketing Operations Manager
Senior Marketing Operations Manager
San Francisco, CAMarketing Marketing / Full-time / On-siteWe are seeking a talented and experienced Sr. Marketing Operations Manager to join our dynamic marketing team.
The Marketing Operations Manager will play a pivotal role in optimizing our marketing and GTM processes across PLG and Sales-led motions, and driving operational excellence and efficiency across all marketing initiatives.
Three key areas for this role are to (1) align with SDR & Sales (2) measure and attribute every marketing touch-points, and (3) scale our marketing effort & dollar to go further.
Key Responsibilities :
- Marketing Automation : Oversee the implementation and management of marketing automation platforms (, HubSpot, Marketo) to streamline workflows, nurture leads, and optimize campaign performance
- Data Management : Develop and maintain a comprehensive data management strategy, ensuring accurate and up-to-date lead / contact / account / opportunity information for segmentation, targeting, and personalization
- Campaign Management : Collaborate with cross-functional teams to plan, create, execute, and measure marketing campaigns, leveraging automation tools to drive efficiency and effectiveness
- Analytics and Reporting : Establish key performance indicators (KPIs) and develop dashboards and reports to monitor campaign performance, identify trends, and provide actionable insights for continuous improvement
- Process Optimization : Identify areas for process improvement and implement solutions to enhance operational efficiency and scalability
- Marketing Technology Stack : Evaluate, recommend, and implement new marketing technologies and tools to support the evolving needs of the marketing team and improve overall effectiveness
- Training and Enablement : Provide training and support to marketing team members on marketing automation platforms, processes, and best practices to ensure alignment and proficiency
- Compliance and Governance : Ensure compliance with data protection regulations (, GDPR, CCPA) and establish governance policies to maintain data integrity and security
Qualifications :
- Bachelor's degree in Marketing, Business Administration, or related field (Master's degree preferred)
- Proven experience 7+ years in marketing operations in B2B SaaS
- Proficiency in marketing automation platforms (, HubSpot, Marketo), CRM systems (, Salesforce), analytics tools (, Google Analytics, Adobe Analytics), and other technologies such as Google Tag Manager, Mutiny, Clearbit, 6sense, Common Room, and many others
- Strong analytical and spreadsheet skills with the ability to interpret data, analyze trends, and generate actionable insights
- Excellent project management skills with a demonstrated ability to manage multiple projects and priorities simultaneously
- Strong communication and collaboration skills with the ability to work effectively across cross-functional teams
- Certification in marketing automation platforms ( HubSpot, Marketo) is a plus
Senior Legal Operations Systems Manager (Onsite role)
Exelixis is seeking a Senior Legal Operations Systems Manager to join the Legal Department, reporting to the Director of Legal Operations. Manages daily maintenance of Exelixis' Legal Department technology systems as a product manager, in close collaboration with the Information Technology Team. Dev...
Senior Product Marketing Manager - Payments
Airwallex is looking for a Senior Product Marketing Manager, who will play a pivotal role in bridging the gap between our customers, commercial and product teams. Product Feature Launch: Plan and drive an effective launch strategy / plan across sales, marketing, pricing and operations to bring our v...
Senior Product Marketing Manager
To further this mission, we’re looking for an experienced Product Marketing expert to join our ambitious Product Marketing team at a pivotal and exciting time for the organization. We’re looking for an eager and adaptable leader who will make an immediate impact on the business, while helping to sha...
Senior Product Marketing Manager
Full Time] Senior Product Marketing Manager at OpenPhone (United States). Senior Product Marketing Manager. We’re looking for a Senior Product Marketing Manager responsible for driving our go-to-market strategy, refining our positioning and messaging, bringing products and features to market, and en...
Senior Manager, Americas Account Based Marketing (ABM)
Cloudflare’s Americas Marketing Team is searching for an Americas ABM Leader to work closely with our sales, regional marketing, and campaign/product marketing teams to drive high-impact account based marketing programs. B2B marketing role in $1B+ technology organization in cybersecurity or networki...
Senior Manager, Enterprise Marketing, North America
This will be an early marketing hire on the North America team and we are looking for a resourceful, creative go-getter who is willing to strategize, implement, test and iterate to help us scale our marketing efforts. Own Marketing strategy and planning - develop a comprehensive 0 to 1 to 10 B2B Mar...
Manager, Marketing Operations
The Capital One Software marketing team is seeking a Manager, Marketing Operations with strong analytical skills combined with strategic thinking and technical expertise to oversee and optimize our marketing operations. This individual will partner closely with the Revenue Operations team to monitor...
Senior Marketing Manager
This is an opportunity for an experienced marketing manager to take the Culture First experiences' impact to new heights and support the conversion of leads through the marketing and sales funnel both pre-event and post-event. We are looking for a seasoned and energetic Marketing Manager to join our...
Senior Manager, Moderation Operations, Trust & Safety
As the Senior Manager, Moderation Operations, Trust & Safety, you will report to the Senior Director of Trust and Safety, and play an essential role in keeping our community and our platform safe. Direct the 24x7 operations of a large US and International team. Experience in working with large BPO o...
Senior Manager of Accounting Close and Operations
As the Senior Manager of Accounting Close and Operations at Penumbra, you will play a vital role in the company leading critical areas in the monthly, quarterly, and annual close processes, performs financial statement analysis, and assists the Assistant Controller and Controller with technical acco...