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Senior Manager, Product Marketing

Mediabistro
Charlotte, North Carolina, United States
Full-time

About PartsSource

PartsSource is the

leading B2B e-commerce marketplace

for US healthcare, helping healthcare providers to automate the purchasing of MedTech repair parts and services through a modern procurement experience while driving improved cost, quality, and reliability throughout the healthcare supply chain. We are

growing rapidly

as providers shift their purchasing toward e-commerce and away from manual processes. We are

uniquely positioned

to address key challenges impacting mission-critical operations related to rising input costs, skill shortages, and supply chain disruptions.

Bain Capital's 2021 investment in PartsSource further propels us to realize our Vision : Ensure the quality, safety, and availability of mission-critical assets to improve health outcomes.

Our platform

automates the procurement process

enabling the medical equipment service industry in their acquisition, repair and life cycle management of medical parts. The company's cloud software and marketplace technology tools help

over 3,500 hospitals

to source on-demand parts and services from over 6,000 OEMs and thousands of repair techs. PartsSource delivers strong value to customers through an "Amazon" like experience featuring preferred pricing, automated ordering, and formulary analytics to benchmark spend and drive greater supply chain intelligence.

From our founding in 2001 as the industry's first online, fully integrated medical products marketplace, to the creation of our award-winning flagship solution, PartsSource Pro, PartsSource has evolved to become a leader in the digital transformation of the healthcare technology supply chain and indispensable partner to more than half of U.

S. hospitals and thousands of equipment suppliers and independent service providers.

Bain Capital's 2021 investment in PartsSource provides capital, expertise, and key partnerships further accelerating PartsSource's growth.

Bain Capital, one of the world's leading private multi-asset investment firms with approximately $150 billion in assets under management, seeks to create lasting impact for their investors, teams, businesses, and the communities in which they live.

Marketing Manager

will play an important role in the strategy, planning, organization, implementation, and optimization of our PartsSource PRO product.

As one of the core members of the Marketing team, you will be responsible for managing and supporting a larger business strategy through the successful execution of campaigns tactics, including but not limited to : sales enablement creation, emails, display marketing, event summits & webinars, and data analytics.

Additionally, you will work cross collaboratively with multiple departments within the organization, to maximize performance and contribute to the team's overall business goals.

What You'll Do

Manage RelationshipsSupport the growth of key sales, marketing, product, and operations relationships across the PartsSource organization and family of brandsManage third-party marketing partners that contribute to our demand gen program tactics and drive continual optimization of efficient, effective systems that optimize marketing outputCollaborate cross-functionally with internal team members to ensure alignment of tactics and optimal execution of campaignsProduce Results

Serve as the marketing product owner for the Enterprise PRO product at PartsSource.com and lead cross functionally to maximize product enhancement and performanceLeverage demand gen marketing expertise, to successfully craft & deploy campaignsSuccessfully execute on strategy and campaign plans for all initiativesAnalyze campaign performance data and identify trends for campaign optimization needsOptimize campaigns upon analysis to ensure maximum performance results are producedManage demand gen strategy & campaigns against an annual budget & calendarAnalyze & Optimize

Support and manage both the production and implementation of a variety of PRO marketing deliverables in alignment with quarterly organization objectivesMaintain & complete marketing calendars that are essential to executing on our success in a timely mannerParticipate in the implementation of best practices and processes that will maximize demand generation program's effectiveness and efficiencyWhat You'll Bring

5-8 years of direct experience managing a product lifecycle and demand gen campaignsThought-leadership, innovative thinking, and strategic focus that maximizes performanceExperience analyzing and interpreting complex performance data / results for optimizationsDemonstrated success in executing a mix of demand gen tactics and meeting timelinesFoundational product marketing experience and understanding of marketing demand gen best practicesWho We Want to Meet

You're a self-starter with a passion for Product MarketingYou are a strategic thinker who is able to see the big picture objectives and work to those goalsYou're collaborative and independent;

you enjoy working as part of a team and on your ownYou take initiative to learn, lead, make recommendations, and optimize campaignsYou're a strong multi-tasker who can prioritize various projects to ensure timing and accuracyYou are driven by results and are both organized and accountable for your commitmentsYou're a positive person, ready to be a champion for PartsSource, to all customersYou have a solution-oriented mindset and like to find a win-win solution to any situationYou have a foundational understanding of Microsoft tools (e.

g. Excel, Power Point, other)Bonus Points

Experience working within the healthcare industry, with or within healthcare systems or with medical device manufacturers (OEMs), and / or medical parts / supply distributors is a plusExperience supporting and coordinating events is a plusExperience using Salesforce, Marketo, or like digital platforms a plusSome Travel may be requiredWho We Want to Meet

You're a positive person, ready to serve as an enthusiastic promoter of PartsSource to internal and external clientsYou're a problem solver, always looking to find ways to work towards a win-win solutionYou're a strong influencer- able to gain the trust and confidence of leadership teams to drive changeYou don't settle for the status quo.

You're always improving upon processes and tools to find simpler and better ways to work.You're accountable. You do what you say you're going to do.

And when you mess up- you own it, learn from it, and move on.Benefits & Perks

Competitive salary package inclusive of base salary, incentive bonus structure, and equity incentive plan; with a full benefits package (including a 401k match, employer-paid college debt redux, and more).

An inclusive PartsSource community - work alongside other smart, passionate peopleGrowing company investing in and committed to developing the careers of our employees.

Hybrid work environment where you get the benefits of flexibility, socialization, and productivityA chance to revolutionize Healthcare with evidence-based decision-making on the world's leading Procure-to-Pay platform!

Interested?

We'd love to hear from you and explore the possibilities. Please send us your resume along with an optional cover letter detailing why you're an excellent candidate.

Diversity Statement

We are an

Equal Opportunity Employer

committed to building an inclusive and diverse environment where everyone's individuality is respected, and everyone has an identity.

Our commitment to inclusion across race, gender, age, religion, identity, and experience drives us forward every day.

Legal authorization to work in the U.S. is required.

No Agency or Recruiter submissions will be accepted.

13 days ago
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