Senior Director, Head of Trading

Job Description

Senior Director, Head of Trading

The Head of Trading will be responsible for overseeing all aspects of the media trading function within our D / Cipher team.

This role will oversee strategic planning, execution, and optimization of media trading activities across various channels including digital, audio, video and CTV.

The ideal candidate will possess a deep understanding of the media landscape, strong leadership abilities, and a proven track record of delivering successful trading outcomes on behalf of brand advertisers and agency partners.

They will be a leader responsible for successfully building and scaling this organization to meet the needs of the market.

Key Responsibilities

• Develop and implement the overall media trading strategy, aligning with client goals and helping clients stay competitive in achieving their objectives leveraging cookieless targeting and measurement.
• Lead and mentor a team of media traders, analytics and yield, and client partnerships professionals, while still contributing to larger client and agency objectives, exemplifying the player-coach position
• Oversee the execution of media buying across various channels, ensuring cost efficiency, optimal reach, and alignment with client campaigns.
• Understand margin drivers and how to increase adoption across the business where it makes sense for clients
• Utilize data analytics to monitor trading performance, identify trends, and make data-driven decisions to enhance trading strategies.
• Build and maintain strong relationships with key clients, understanding their needs and ensuring exceptional service delivery.
• Build the reporting offering for clients to understand their campaign performance and business objectives on a regular basis, emphasizing performance and helping to drive renewals.
• Be a cross-functional partner, working across multiple teams, including Sales Leadership, Account Strategy, Product, Operations and Ad Tech Partnerships
• Stay abreast of industry trends and technological advancements, integrating new tools and approaches to improve trading efficiency and effectiveness.
• Ensure all trading activities comply with industry regulations and company policies.

Qualifications :

• Bachelor’s degree in Marketing, Business, Communications, or a related field. A Master’s degree is preferred.
• Minimum of 6-8 years of experience in media trading, with at least 2 years in a leadership role within a managed service or agency environment.
• Comprehensive understanding of the digital marketplace, and broader understanding of the US media marketplace as a whole.

Strong, foundational knowledge of DSPs, SSPs, ad servers, programmatic execution, verification partners, and data partnerships

• Proven track record of driving value by forging a strong relationship with clients, understanding their objectives, and recommending best strategies using data
• Proven expertise in media buying across multiple channels (digital, audio, video and CTV)
• Strong analytical skills with the ability to interpret data and make strategic decisions.
• Excellent leadership and team management skills.
• Proficiency in media trading platforms and tools.
• Strategic thinker with a results-oriented mindset.
• Strong communication and interpersonal skills.
• Ability to thrive in a fast-paced, dynamic environment.

Pay Range

Salary : New York : $200,000.00 - $225,000.00

The pay range above represents the anticipated low and high end of the pay range for this position and may change in the future.

Actual pay may vary and may be above or below the range based on various factors including but not limited to work location, experience, and performance.

The range listed is just one component of Dotdash Meredith’s total compensation package for employees. Other compensation may include annual bonuses, and short- and long-term incentives.

In addition, Dotdash Meredith provides to employees (and their eligible family members) a variety of benefits, including medical, dental, vision, prescription drug coverage, unlimited paid time off (PTO), adoption or surrogate assistance, donation matching, tuition reimbursement, basic life insurance, basic accidental death & dismemberment, supplemental life insurance, supplemental accident insurance, commuter benefits, short term and long term disability, health savings and flexible spending accounts, family care benefits, a generous 401K savings plan with a company match program, 10-12 paid holidays annually, and generous paid parental leave (birthing and non-birthing parents), all of which may vary depending on the specific nature of your employment with Dotdash Meredith and your work location.

We also offer voluntary benefits such as pet insurance, accident, critical and hospital indemnity health insurance coverage, life and disability insurance.