Company OverviewTikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy.
TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity;
to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together.
That's how we drive impact - for ourselves, our company, and the communities we serve. Join us. Team OverviewThe commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.
We aim to bring discovery, inspiration, and joy back to shopping by making TikTok the commerce channel of choice for merchants, creators, and partners.
For years, TikTok has played a central role in the shopping journey for the Beauty category with #TikTokMadeMeBuyIt. Beauty is one of the most influential & fastest-growing categories at TikTok Shop, and we are looking for an ambitious and pragmatic Business Development Leader to step-change the pace of brand & seller acquisition to accelerate Category growth.
Role OverviewThe TikTok Shop Beauty Team is looking for an experienced Category Team Lead to operate Beauty sellers and also lead a small team of category managers to help us build our business and drive the growth of our category.
The Team Lead will develop the go-to-market strategy, prioritize key initiatives, lead a team of category managers, and own execution for their own accounts.
They will be responsible for identifying the needs of the business, partnering with cross-functional partners and allocating appropriate resources to drive sustained growth. Responsibilities :
- Own & operate seller accounts brand leadership engagement, joint business planning, and day-to-day content commerce executionManage a category team to acquire brands, distributors, and merchants to support category growth at scale
- Craft overall strategy to deliver growth for the business - define goals, identify opportunities and design approach
- Discover innovative collaborative models that align to merchants' short-term and long-term development plans, and invest platform resources effectively and efficiently
- Solve key challenges in business growth by strong collaboration with cross-functional teams
- Employ a consultative approach by offering strategic content, creator / affiliate / agency partner, merchandising, and logistical solutions to all clients
- Update clients on TikTok Shop product developments and new promotional opportunities
- Represent TikTok Shop at industry events and brand summits and foster long-term partnerships with brands that help scale the category
Minimum Qualifications :
- 5+ years of experience in e-commerce business; a mixed experience in both platform side and brand / merchant side is highly preferred
- 2+ years experience as a people manager
- Proven track record of continually reaching and exceeding commercial goals such as platform revenue, merchant sales, GMV
- Ability to thrive in a rapid, agile, and often ambiguous environment with a growth mindset Preferred Qualifications :
- Experience in content-based e-commerce
- Strong network and connections with brands and / or retailers
- Prior experience P&L ownership and planning
- Ability to foster C-Level executive relationships with a genuine interest in customers’ success
- Ability to recruit and retain top talent