Job Description
The Creative Director (Art) is responsible for leading the campaign and content creative for .Com and Social channels. This leadership role includes assigning teams, inspiring those teams to consistently produce exceptional concepts and final work, and working closely with account management to ensure that our clients are satisfied with the quality of our creative work.
Works with the Group / Executive Creative Director to address performance, workflow, and quality issues and develop long-range plans for the team.
Helps develop and review creative briefs that provide strategic insight(s) and creative inspiration.
Promote a culture of creative quality and accountability and ensure creative deliverables meet both our clients' expectations and our own standards of excellence.
What You'll do :
Develops and reviews creative briefs that provide strategic insight(s) and creative inspiration.
Demonstrates to clients that an understanding of their marketing challenges and is responsive to their strategic needs in proposing creative solutions.
Trains new employees on responsibilities and agency procedures and works with current creative staff to help them achieve professional and personal goals.
Works with the upper management team to plan and pursue continuing strategic growth of agency billings and participate in new business pitch opportunities.
Develops and evaluates creative concepts, copy and art, at pre-determined points and providing direction prior to review by account management.
Sets high creative standards that lead to a body of work that creates enthusiastic customers and clients and is consistently recognized by agency management as on strategy and unique.
Leads the creative efforts on new business assignments, as needed.
Ensures that creative presentations to the client meet the highest professional standards.
Manages the workload for assigned book of business to maximize the productivity and quality of work from the creative staff.
Imparts industry expertise and experience to the team.
Beautifully communicate creative concepts and strategies to both clients and our internal team.
Can get hands on in designing comps, storyboards, initial graphic concepts, and final deliverables.
Brainstorm and develop campaigns while working with clients on multiple projects at once.
Help ensure that deadlines and budgets are met.
Facilitates and participates in the ideation, writing and execution of original and iconic creative concepts in response to client briefs, objectives or goals.
Extends client relationships and explore new ways to deliver value.
Presents, shares and reviews creative work with Group / Executive Creative Director, Account Management and Planning Leads as well as members of the Management Team.
Manages multiple projects from concept through to completion, working with both in-house resources and third-party vendors.
Collaborates effectively with Account Management, Planning and the broader creative team to develop disruptive and iconic work.
Provides leadership and professional development to department staff.
Mentors and trains team members, write performance reviews, and allocate work.
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