University of St. Augustine for Health Sciences is hiring : SEO Specialist (Hybri

Overview

Join to apply for the SEO Specialist (Hybrid) role at University of St. Augustine for Health Sciences .

The mission of the University of St. Augustine for Health Sciences is the development of professional health care practitioners through innovation, individualized, and quality classroom, clinical, and distance education.

Responsibilities

• Search & Content Optimization - Perform keyword & competitive research; create briefs for writers / designers as needed; optimize on-page elements (metadata, headers, schema, internal links, images / alt); work with agency and brand partners to align content with search intent and brand voice; execute content updates on the site as needed.
• Technical SEO & Site Health - Run monthly technical audits (crawl errors, Core Web Vitals, mobile usability, structured data, XML sitemaps); partner with Web team to implement fixes, monitor re-indexing, and submit new content for indexing while safeguarding brand standards and regulatory compliance.
• Conversion-Rate Optimization - Work with agency partner and web team to ideate, run, and analyze A / B or multivariate tests (forms, CTAs, layouts, etc.) across core lead generation pages; translate findings into UX recommendations that lift inquiries, applications, or email captures.
• Analytics & Reporting - Work with agency partner to ensure end-to-end tracking is in place, from click through lead, across Google Tag Manager, Marketo, and Salesforce; track KPIs in GA4, GSC, SEMrush, and PowerBI; connect keyword and traffic performance to web engagement and conversion actions; deliver monthly “what / so what / now what” insight decks with recommendations.
• Continuous Improvement, Governance, and Collaboration - Maintain SEO Standard Operating Processes (SOPs), audit checklists, and a prioritized backlog of optimization opportunities; monitor algorithm updates, emerging AI search behaviors, and industry best practices; refresh playbooks accordingly; coordinate with agencies and internal teams to scope tasks, secure assets, and ensure timely execution of SEO & CRO recommendations.
• Other Duties - May perform other duties and responsibilities that management may deem necessary from time to time.

Work Location

This is a campus-based position located at a University of St. Augustine for Health Sciences campus. This position follows a hybrid work schedule requiring a minimum of three (3) days on campus.

Position in Organization

Reports to : Sr. Manager, Digital Content and Experience

Positions Supervised : None

Education and / or Experience

Licensure and / or Certification

Business Competencies

Work Environment

Work is performed primarily in a standard office environment but may involve exposure to moderate noise levels. Work involves operation of personal computer equipment for six to eight hours daily and includes physical demands associated with a traditional office setting, e.g., walking, standing, communicating, and other physical functions as necessary.

Hiring Range : Texas & Florida : $55,600 - $72,345

California : $68,640 - $72,345

#J-18808-Ljbffr