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A company is looking for a Go-To-Market Marketing Consultant to develop and execute marketing strategies for financial products.
Key ResponsibilitiesCollaborate with product owners to create and manage go-to-market marketing plansConduct market and competitive research to build positioning grids and messaging matricesDevelop marketing collateral for product launches, including web content and case studiesRequired Qualifications1-3 years of marketing and / or communications experience in financial services or similar industriesExperience in B2B marketing / communications practicesProduct marketing experience preferred, especially in fintech or banking industriesAbility to independently research and understand unfamiliar topics and technical conceptsInterest in working in a start-up culture with a tolerance for change and ambiguity
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