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Lifecycle Marketing Manager

Lifecycle Marketing Manager

VirtualVocationsSpringfield, Missouri, United States
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A company is looking for a Lifecycle Marketing Manager to support member engagement and retention efforts.

Key Responsibilities

Execute and optimize email marketing campaigns while managing production and scheduling

Create and implement multi-channel marketing journeys to enhance member engagement and participation

Collaborate with internal teams to develop and execute member-facing campaigns and communications

Required Qualifications

3 to 4 years of experience in managing email marketing campaigns using Salesforce Marketing Cloud

Experience in a member-based trade group, arts organization, or music industry preferred

Familiarity with regulatory compliance for customer communications (e.g., GDPR, CAN-SPAM, TCPA)

Proficiency in Microsoft Office Suite, Canva, Airtable, and Google Suite

Strong analytical skills with a creative mindset

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Lifecycle Marketing Manager • Springfield, Missouri, United States