Director, Marketing - GI Digital Solutions

Job Description

The Marketing Director is responsible for directing the marketing efforts to grow multiple Digital Solutions product lines within our Endoscopy business.

The Marketing Director is responsible for developing the vision, goals, strategies, and tactics to achieve commercial business success with these product lines, and will lead the development of the annual marketing, revenue and expense plans related to those products.

The Digital Solutions product lines are a mix of existing software products and future hardware, software and service solutions that Olympus is developing and bringing to market.

This Director will play an integral part in helping to define and commercialize these future products and services, in conjunction with global and regional colleagues across multiple departments and functions.

The Marketing Director may begin as an individual contributor but is expected to become responsible for recruiting and leading a team of marketing professionals, which includes managing performance, enabling professional development, and ensuring timely completion of business objectives.

Job Duties

Lead the creation of the annual commercial business plan which outlines the vision, goals, strategies and tactics to achieve the business objectives.

Ensure alignment across the organization with leadership and support organization. Measure the success of strategies with corresponding KPI’s and manage results accordingly.

As needed, recruit, lead and manage a team of product managers, providing direction and establishment of goals and objectives.

Provide coaching, development and training to the team members, help overcome problems and manage roadblocks, and deploy the team in alignment with the strategy of the GI business and overall Olympus direction.

• As needed, provide direction to product managers on the execution of the commercial business plan including : 1) the launch of new products, 2) development of value propositions and messaging, 3) communication of key selling messages using all available and relevant channels, and 4) development and execution of clinical and / or other strategy to differentiate company products.
• Work closely with Sales leaders to ensure strong collaboration on the execution of the Commercial Business plan, including the launch of new products, programs, promotions, and other business initiatives.

Work closely with the supply chain organization to ensure a high quality of service for customers.

Identify and maintain relationships with Health Care Professionals following the Olympus code of ethics and compliance guidelines.

Define strategic relationships as they apply to meeting sales and marketing objectives.

• Identify clinical / economic / other study requirements based on business objectives and evaluate study proposals. Ensure team builds strong relationships with end users and arrange for peer-to-peer advocacy and training as well as reference sites.
• Build strong relationships internally with other product marketing teams and Global counterparts in order to drive alignment and long-term planning across the business.
• Work closely with Senior Leadership to communicate business results and updates on key initiatives. Develop and present business results during monthly and quarterly business review meetings.
• Other relevant duties as required.

Job Qualifications

Required :

• Bachelor's Degree in Marketing or related field
• Minimum of 10 years of experience in Sales and / or Marketing within the Medical Device or IT or related industry
• Experience evaluating a given market and assessing strengths, weaknesses, opportunities, and threats, and developing and implementing strategies
• Experience managing complex projects to successful completion
• People management experience
• This position requires up to 40% domestic travel, including overnight travel.

Preferred :

• Master's Degree or MBA
• Experience with software used in medical facility settings
• Ability to develop and execute business strategy by directing teams and resources
• Ability to motivate cross-functional resources in a matrix environment to drive business results

Why join Olympus? We offer a holistic employee experience supporting personal and professional well-being through meaningful work, equitable offerings, and a connected culture.

Equitable Offerings you can count on :

Competitive salaries, annual bonus and 401(k)* with company match

Comprehensive medical, dental, vision coverage effective on start date

24 / 7 Employee Assistance Program

Free live and on-demand Wellbeing Programs

Generous Paid Vacation and Sick Time

Paid Parental Leave and Adoption Assistance*

12 Paid Holidays

On-Site Child Daycare, Café, Fitness Center

Connected Culture you can embrace :

Work-life integrated culture that supports an employee centric mindset

Offers onsite, hybrid and field work environments

Paid volunteering and charitable donation / match programs

Diversity Equity & Inclusion Initiatives including Employee Resource Groups

Dedicated Training Resources and Learning & Development Programs

Paid Educational Assistance

US Only Center Valley, PA and Westborough, MA Are you ready to be a part of our team? . At Olympus, we are committed to Our Purpose of making people’s lives healthier, safer and more fulfilling.

As a global medical technology company, we partner with healthcare professionals to provide best-in-class solutions and services for early detection, diagnosis and minimally invasive treatment, aiming to improve patient outcomes by elevating the standard of care in targeted disease states.

For more than 100 years, Olympus has pursued a goal of contributing to society by producing products designed with the purpose of delivering optimal outcomes for its customers around the world.

Headquartered in Tokyo, Japan, Olympus employs more than 31,000 employees worldwide in nearly 40 countries and regions. Olympus Corporation of the Americas, a wholly owned subsidiary of Olympus Corporation, is headquartered in Center Valley, Pennsylvania, USA, and employs more than 5,200 employees throughout locations in North and South America.

For more information, visit . Olympus is dedicated to building a diverse, inclusive and authentic workplace We recognize diversity in people, views and lifestyle choices and emphasize the importance of inclusion and mutual respect.

We strive to continue to foster empathy and unity in the workplace so that our employees can fully contribute and thrive.

Let’s realize your potential, together. It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and / or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and / or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.

Applicants with Disabilities : Posting Notes : United States (US) Pennsylvania (US-PA) Center Valley Marketing