Commercial Property Digital Marketing Manager

We are seeking a creative and data-driven Digital Marketing Manager to design, implement, and optimize marketing strategies for our property developments.

You will work closely with our leasing and property management teams to develop targeted campaigns that drive tenant acquisition, brand awareness, and lease-up success across all properties.

This role will focus on enhancing digital presence, improving content strategies, and leveraging various marketing channels to ensure seamless promotion and maximum occupancy.

Your expertise in property marketing and digital advertising will be key to driving performance and ensuring our developments stand out in the market.

Key Responsibilities

Property Lease-Up Campaigns

Develop targeted digital marketing campaigns for property lease-up efforts, focusing on maximizing occupancy rates and attracting qualified tenants.

Content Creation for Property Marketing

Produce high-quality content (videos, blogs, social media posts) tailored to highlight amenities, lifestyle benefits, and unique selling points of Behring Co.’s properties.

Social Media Strategy for Leasing

Manage property-focused social media channels, leveraging platforms like Instagram, Facebook, and LinkedIn to engage potential tenants, promote new developments, and foster a strong digital presence for each asset.

Website Optimization for Listings

Optimize property listings on the company website to enhance user experience (UX / UI), improve property search functionality, and increase conversions from visitors to lease applicants.

Local SEO for Property Visibility

Implement localized SEO strategies to improve property visibility in search engines, focusing on neighborhood-specific keywords, leasing information, and local amenities.

Analytics and Reporting for Lease-Up Performance

Utilize analytics tools to measure marketing campaign performance for each property, focusing on metrics like conversion rates, lead generation, and tenant inquiries.

Provide actionable insights to improve leasing outcomes.

Virtual Tours and Video Content

Develop virtual property tours, walkthrough videos, and video content that showcase properties, helping to engage and convert online leads effectively.

Event Marketing for Lease-Up Success

Plan and promote on-site and virtual leasing events, open houses, and property tours to generate interest and foot traffic.

Marketing Support for Property Management Team

Work closely with the leasing and property management teams to align marketing efforts with lease-up timelines and tenant retention goals.

Qualifications

• Experience with Google Analytics, Optimize, AdWords, Hootsuite, Social Media channels.
• Knowledge of and interest in Marketing technologies.
• Outstanding presentation, written and verbal communications skills.
• Creative and thorough, a left and right brain thinker.
• Data driven, understands the importance of KPIs, measurement, tracking and reporting.
• Team player and collaborator, with a belief in the importance of transparency and sharing.
• Strong can-do attitude. Ability to pivot as needed.
• Takes ownership and initiative to drive projects through to completion.
• Professional demeanor, positive approach, sense of humor.
• Desire for growth and development.
• Expertise in Microsoft Office Suite Word, Excel, PowerPoint.

What We Offer

• Competitive Compensation : Salary plus incentive-based compensation, final compensation based on experience.
• Comprehensive benefits package including health, dental, and vision insurance.
• Innovative Environment : Work with cutting-edge technologies and be part of a team that is redefining the real estate industry.
• Career Growth : Professional development opportunities and a clear path for career advancement within the company.
• Work-Life Balance : Flexible work arrangements, including hybrid and in-person options, to support work-life balance.
• Impactful Work : Contribute to a mission-driven company that is making a real difference in how people live, work, and play.

Kind of Person that Will Thrive

• Be business-minded with a keen interest in the real estate industry and its transformative potential.
• Have a strong drive to innovate and elevate the way people live, work, play, and go.
• Possess an entrepreneurial spirit, constantly seeking new opportunities to improve and expand our offerings.
• Be a proactive problem solver who can navigate complex challenges with creativity and strategic thinking.
• Exhibit excellent communication and collaboration skills, able to work effectively with cross-functional teams and stakeholders.
• Demonstrate a customer-centric mindset, always prioritizing the needs and experiences of our users.
• Be highly observant, noticing details that others might miss, and using these insights to drive continuous improvement.
• Be self-motivated and able to power through the challenge of driving change in a traditionally slow-moving industry.
• Approach tasks with a sense of urgency, focusing on delivering results now rather than waiting for tomorrow.
• Be adaptable and resilient, thriving in a fast-paced, dynamic environment.
• Share our commitment to diversity, inclusion, and making a positive impact on the communities we serve.

Application Instructions

To apply, please submit your resume and a cover letter detailing your relevant experience and why you are interested in joining Stak Ventures.

Your resume and cover letter must be submitted in a PDF format.

About Stak Ventures

Stak Ventures is on a mission to revolutionize the $17 trillion commercial real estate industry with the first true 'full stack' real estate ecosystem.

We seamlessly integrate luxury living, HQ-quality workspace, resort-style amenities, and a private car share fleet through our innovative mobile app.

Our members enjoy a premium lifestyle at 30% less than market rate, making Stak Ventures the ultimate choice for employers looking to attract top talent with our amenity-rich, campus-in-a-tower environment.

Stak Ventures is an affiliate of Behring Capital LLC (Behring), a privately owned, vertically integrated real estate development and private equity platform located in the San Francisco Bay Area.

With over a 60-year family history of development and successful investment, Behring’s Full-Stack integrated real estate platform improves the way we develop, design, build, finance and use space.

The result is higher quality, lower cost and more value delivered straight to investors. Behring has over $15B of real estate experience, over $300M in Assets Under Management, and over 400 institutions and high net worth individual investors in more than 32 Different Countries.

We were founded in 2013 and have sponsored 7 investment funds.

Why Join Us

At Stak Ventures, we’re not just disrupting the norms of real estate; we’re democratizing access to a luxury LIVE-WORK-PLAY-GO lifestyle.

Our innovative approach offers unparalleled luxury and convenience, backed by a robust rewards and compensation program.

Be part of a dynamic team that’s redefining urban living for residents, companies, and employees alike.

Equal Opportunity Employer

Behring Capital and Stak Ventures are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.