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Product Marketing Manager

Overhead Door Corporation
Lewisville, TX, United States
Full-time

Job Description

Accountable for the strategy and product lifecycle for the Commercial Door Business under the Overhead Door and Wayne Dalton brand names.

Lead a cross-functional Product Business Team that owns the action plan to deliver increased sales and margins to the business.

Responsibilities

Essential Duties and Responsibilities :

  • Accountable for the Management of the full product development lifecycle and successful market launch and expansion.
  • Own the financial P&L for Commercial Doors including monitoring key performance metrics.
  • Manage existing Commercial door product lines and 3-year roadmap.
  • Drives the development of business cases which define the product value proposition to support product roadmap investments in collaboration with business partners.
  • Analyze market situations, and develop appropriate pricing strategies for current and new products.
  • Conduct market research to understand customer needs, competitive analysis and macro-industry trends
  • Determine the new product development roadmap as well as the customer requirements, launch commercialization and financial returns.
  • Explore and develop new opportunities through products, branding, channels, processes, technologies, etc. Link to existing product strategies and overall strategic plan.

Qualifications

  • 3 to 7 years of product management experience; should include knowledge of manufacturing environment and sales organizations / channels, preferably in consumer durable or packaged goods
  • Business development and product marketing background, with experience developing product plans and strategy work
  • Solid problem-solving skills, creativity, and ability to break down a situation into pieces that can be resolved by the team
  • Experience in Leveraging brand marketing, market research, sales training, and field communications
  • Computer literate in MS Office products
  • Excellent written and oral presentation skills for both internal groups as well as clients and trade groups / seminars
  • Flexibility and adaptability
  • Action and results oriented

Education Requirements :

  • Bachelor's degree in Business or Engineering. MBA a plus
  • 30+ days ago
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