Marketing Manager - Intellectual Property and Technology

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Summary

Under the direction of the Senior Marketing Manager, the Marketing Manager will work closely with practice group leaders, firm attorneys and other marketing team members to support all business development and marketing activities for the Intellectual Property and Technology practice on a national basis.

The primary goal is to drive revenue through new business opportunities and client expansion programs, including strategic business planning, pitches and proposals, events and sponsorships, sales pipeline management, key client initiatives, and business development coaching and training.

This position is responsible for working with attorneys in the practice to respond to marketing and business development requests in a manner consistent with the firm's overall strategy.

Location

This position can be remote. Candidates may be required to travel on occasion when / if needed to attend important, client-facing events

Responsibilities

• Provide leadership, guidance and mentoring to attorneys and staff through effective communication ensuring a well-informed and highly motivated team effort
• Research strategic market opportunities and successfully lead the cross-selling of existing services, practice groups and offices as well as overseeing the initiation of substantial, new client opportunities for the firm
• Work with the marketing events team to execute and drive ROI for marketing events
• Manage business sponsorships and activities tied to the practice
• Tracking activities relevant to business development of the practice group
• Responds to all RFPs / RFIs and develops all other proposal / pitch materials in conjunction with Pursuits & Proposals team members and Senior Practice Marketing Team
• Provides sales support and otherwise assists attorneys in any way needed with target opportunities. Conducts business and market research;

conducts relationship searches and maintains attorney biographies.

• Coordinates business development training sessions at the national level
• Advises attorneys on business development tactics and tools (e.g., CRM system)
• Serves as point of contact for internal and external communications, including media relations
• Updates sales pipeline information
• Supports deal / case tracking efforts as necessary
• Other duties as assigned

Desired Skills

Ideal candidate will be a customer service focused, personal, detail-oriented, and high energy professional with management-level experience, excellent communication skills and the ability to multi-task and thrive in a fast-paced setting.

Strong client service orientation, project management, and the ability to generate immediate credibility with firm attorneys are essential.

Proficiency with MS Word / Excel / PowerPoint and the ability to work extended and / or weekend hours, as required.

Minimum Education

• Bachelor's Degree
• Degree in Communication, Marketing, Journalism required. An equivalent combination of experience and education may be considered in lieu of degree requirement.

Minimum Years of Experience

6 years Marketing / business development support experience, preferably in the professional services industry.

Essential Job Expectations

While the specific job requirements of a DLA Piper position may vary depending upon scope of the job and area of specialty, there are certain universal requirements that are expected of all DLA Piper employees, which include but are not limited to :

• Effectively communicate, verbally and in writing, with clients, lawyers, business professionals, and third parties;
• Produce deliverables, answer phone calls, and reply to correspondence in an efficient and responsive manner;
• Provide timely, accurate, and quality work product;
• Successfully meet deadlines, expectations, and perform work duties as required;
• Foster positive work relationships;
• Comply with all firm policies and practices;
• Engage in both physical and sedentary activity, such as (a) working at a computer for extended periods of time, including on-screen reading and typing;
• b) participating in digital / virtual conference calls; (c) participating in meetings as needed;
• Perform all other duties, tasks or projects as assigned.

Our employees are expected to embrace and uphold our firm values as a part of our DLA Piper culture. We are committed to excellence in how we represent our clients and develop our people.

Physical Demands

Sedentary work : Exerting up to 10 pounds of force occasionally and / or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body.

Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.

Work Environment

This position can be remote. Candidates may be required to travel on occasion when / if needed to attend important, client-facing events.

Disclaimer

The purpose of this job description is to provide a concise statement of the work elements and to organize and present the information in a standardized way.

It is not intended to describe all the elements of the work that may be performed by every individual in this classification, nor should it serve as the sole criteria for personnel decisions and actions.

The job duties, requirements, and expectations for this position may be modified at the Firm's discretion at any time. This job description does not change the at-will nature of employment.

Reasonable accommodations may be made upon request to permit individuals with a disability to perform the essential functions and responsibilities of the position or to participate in the job selection process.

Application Process : Applicants must apply directly online instead of sending application materials via email. If you have a request for an accommodation during the application process or have any questions about the process, please contact redacted .

Please add redacted to your list of safe senders.

Agency applications will not be considered.

No immigration sponsorship is available for this position.

The expected annual pay range for this position, if hired to work in New York City is $128,000 - $189,000 per year. If hired to work in San Francisco or Palo Alto the expected annual pay range is $133,000 - $197,000 per year.

If hired to work in Los Angeles, San Diego, Washington D.C., or Seattle is $122,000 - $181,000. The compensation offered to a candidate selected for employment will be dependent upon various factors, including the candidate's geographic market, skills, educational and professional background, experience, and overall qualifications.

We offer a comprehensive package of benefits including medical / dental / vision insurance, and 401(k).

DLA Piper is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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